Recent Discussions

Howdy, RevHeads! 🤠 Our December 2023 Customer Story Hour featured @Laura Bowers, a sales enablement professional and speaker at this year's Breakthrough. Laura dove into her playbook for a successful sales rollout of 6sense, covering: Launching a field pilot program with 6sense Full team rollout of 6sense Building 6sense…

Early on day one of the B2B Marketing Expo at ExCel London, we hosted knowledge-hungry demand gen practitioners gathered in 6sense’s VIP Lounge, Club6, for a peer-led roundtable. The topics on the agenda centred on: mastering campaigns, measuring data and ROI, plus scaling your demand gen efforts. Don't have time to read…

Hello! When you create a look-alike segment from a CRM account list, is that segment dynamic? I know segments created using 6sense's filters are dynamic, so wondering if that's the case with look-alike segments as well. Thank you!

Hey all, If you enjoyed @Kerry's session Its (Nearly) Over Before You Know It at Breakthrough, you're really going to love 6sense Research's next study. We’re currently working on a new report about how marketers identify and engage with potential buyers and would love to hear from you. If you can give us 7-minutes of your…

Before implementing 6sense, Hyland lacked the intent data needed to create a highly-personalized account-based strategy. With the help of 2X, a Tier 1 6sense services partner, Hyland now uses 6sense to run a hyperpersonalized, omnichannel digital marketing engine that produces impressive results, such as a: 60% increase in…

Hello, is there a way we can limit the segment edit permission to some users but allowing them to create new segments? basically, we want to only allow a set of users to update segments to avoid confusion after creation. Thank you!

Happy Wednesday (Wisdom) ✨ Following last week’s Wednesday Wisdom read, we have the second installment in @Kerry's three-report series, the “Three Alignments.” The series dives into prevalent misalignments that hamper the productivity of B2B revenue teams and, most importantly, offers solutions. Today, we shine the…

Hello! We've noticed that 6si_filtered appears as a session source in our GA4 Looker reports. Besides manually filtering it out of all of our reports, is anyone aware of another simpler way to do this on the 6sense side? Thanks!

Hi, it's Saima again 👋 Reporting & Dashboards are most definitely the #1 topic I get asked about by customers and prospects. When it comes to Reporting and Dashboards, you’ve got to remember 2 key guiding principles: 1. Data culture is decision culture. The fundamental objective in collecting, analyzing and deploying data…

Hi RevHeads! Heather here from the 6sense Customer Marketing team! 👋 We're hard at work planning our 2024 programs and campaigns and we'd love YOUR input on what's working and what's not. We created this little survey to gather your feedback and comments. We've timed it and it should take less than 4 minutes! Thanks in…

HI all! My team is trying to get data from 6sense segment reports into Domo so that we can look at the difference. in % accounts reached/engaged/stage progression over time. This is also how we would surface our insights to our c-level and board since they will not have 6sense licenses to give reports to. We would prefer…

An oldie but a goodie webinar with @Saima and our friends at LeanData & Outreach! 👯‍♀️ You will find out how: 6sense intent data makes account signals actionable and how enrichment makes it useable Orchestrating your data drives faster matching, better routing, and quicker account connections You can use these data points…

If you're like me, you probably have a copy of Latane's book, No Forms. No Spam. No Cold Calls, sitting on your desk (or somewhere easily referenceable). For the purposes of this post, I highly suggest dusting it off. 6sense has long proclaimed that traditional marketing tactics - forms, spam, and cold calls - create a bad…

Hi 6sense/RevCity community, We are in the process of rolling out 6sense at Sift, and a great recommendation from our CSM is that we create knowledge check quizzes for some of the self-guided trainings. I'm wondering if anybody has an example that they would be willing to share with us, specifically for the 6sense for BDRs…

One of the biggest challenges that I hear from my clients is attributing success of their various initiatives around whether or not form submissions are captured. But measuring performance strictly on form fills doesn’t take into account how not all forms are created equally. Oftentimes, the barrier to entry with forms is…

🚨If you haven't heard the news, @Saima and @Adam Kaiser launched a new podcast: Revenue Makers. 🤯 Bottom line, there’s so much noise when it comes to marketing and sales strategies, and it can be hard to differentiate between the junk and what will actually drive impact. Saima and Adam are here to help make sense of the…

Happy Wednesday (Wisdom) ✨ As we await the release of the B2B Buyer Experience Report, we have another good read in the meantime. Written by our very own @Kerry, Head of 6sense Research, we have a three-report series, the “Three Alignments”, which examines three common misalignments that erode the productivity of B2B…

You may have noticed that after you set up the new GA4 integration, reporting doesn't quite look the same as in Universal Analytics... What's going on!?! In Universal Analytics, you were able to drag the 6sense Custom Dimensions into reports to see the individual counts by Company Name, for example. Now, in GA4, you might…

We are working on a lead-scoring project and want to incorporate 6Sense's matched impressions per account. Does anyone know if there is a way that we can load this into Salesforce via record, field, etc? We want to see the number of matched impressions per account. If not, is there a way to generate the report in 6sense…

For quite some time, organizations have wrestled with the challenge of quantifying marketing’s impact on revenue generation. Traditionally, two distinct strategies have been employed: 1. Marketing-Sourced Metrics: Attempt to identify which deals and their associated revenue were first identified or engaged through a…