New 2023 Annual Report: Unlocking the Revenue Potential of AI for B2B
B2B revenue teams have access to vast amounts of data and tools to improve their performance but continue to miss pipeline and revenue targets. Sellers and marketers are struggling to make sense of the massive amount of data they have access to, and they lack the technology to turn that data into actionable insights.
Gleaning intelligence from this epic volume of data requires alignment around sophisticated technology built to handle massive amounts of data. Namely, it requires artificial intelligence (AI).
To understand the true impacts of AI on revenue production, we analyzed the actual performance data of 420 6sense customers across verticals, size and regions who have used AI to power their revenue teams.
The results? Impressive. Companies leveraging AI across their go-to-market strategy see:
- 2x win-rates and deal value
- 91% higher deal velocity
By leveraging AI, these industry leaders are efficiently generating pipeline and converting it to revenue.
Read the report to learn some of the plays these companies rely on to achieve these results.
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