Recent Discussions
RevCity is the home for B2B marketing, operations and sales professionals to share best practices and ask questions about revenue AI, ABM and revtech.
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May 2024 Product Updates
Hi RevHeads! We’ve got some exciting new product updates from this month’s release. Please check out all the latest below: RAIM UPDATES Advertising Account Pacing 6sense is excited to introduce new functionality to optimize your advertising and impression delivery across accounts by avoiding skewing of ad budget towards…
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AI Recommended Leads: Turning Ad Engagement into Sales-Ready Contacts
AI Recommended Leads starts from the account-level signal you already have (a click on your ad) and identifies the single best contact, or two, worth recommending — without waiting on inbound behavior. For new campaigns with persona targeting enabled, 6sense will surface the specific contacts at your engaged accounts who…
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Hiring: ABM Performance Marketing Manager
Full details here We’re looking for a data-driven and execution-focused Performance Marketing Manager to help scale and optimize our account-based and digital marketing programs. This role is ideal for someone with strong experience managing performance-focused campaigns in a B2B SaaS or technology environment who…
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Scale ABM Advertising Across Regions Without Rebuilding Audience Segments
Generative AI is everywhere right now. From copilots to autonomous agents, the promise is clear: AI that can analyze more signals, control budgets more precisely, and optimize across far more variables than humans ever could. And over time, that promise seems likely to become reality. But for today’s ABM paid social…
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[RevLabs Live Recap 🎥] From Pixel to Pipeline: Building Account-Based Visibility Beyond 6sense
We had a great turnout for this month’s RevLabs Live, where we dug into Tracking Pixels and how they help you go beyond platform-level metrics to get true account-level visibility across your GTM campaigns. Our very own Housam Abdelrahman, Sr. Director of Product Management - Advertising, took us on a tour from pixel to…