Recent Discussions
RevCity is the home for B2B marketing, operations and sales professionals to share best practices and ask questions about revenue AI, ABM and revtech.
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Using Conversational Email? What are your thoughts? Good/Bad/Ugly
We're taking another look at conversational email for FY2025 and wanted to see who is using it and what the experience (as a marketing or sales enablement user) is like. If this is you, hoping to get your perspective on any of the following: 1. How the the implementation/onboarding experience? How long did it take you to…
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Red Hat at Breakthrough: Leveraging Sales Development as ABM for the 99%
Chris Hetzler ( @ChrisHetzler ) and I can't wait to see you at Breakthrough. Here's a little teaser about our customer keynote session where we'll be talking about how 6sense allowed us to more closely align Marketing & Sales Development strategies, resulting in increased business development conversion rates. 11/3/23…
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6sense Intent Data Supercharges LaunchDarkly’s Go-to-Market Strategy
LaunchDarkly, a leading feature management platform founded in 2014, leverages 6sense to unify GTM efforts with actionable insights and intent data. Tammie Larson, the company's Director of ABM and Integrated Campaigns, shares powerful advice for sellers: "Before engaging in any conversation, conducting a presentation, or…
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Flipping the Script on BDR Attainment: 3 Steps to Successful Prospecting Through a Downturn [6sense]
Hi, @Marcin Baga here from the 6sense BDR team in EMEA! Read on for a summary of my talk from Inspire UK. And here are the slides: It’s no surprise that BDR attainment can drop off during an economic downturn. But we’ve seen that you can flip the script and help BDRs and SDRs thrive by focusing on the following areas:…
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BDR Appreciation Week is LIVE!
What is BDR Appreciation Week? BDR life isn't for the faint of heart. They’re rejected on the regular and ghosted the most. Because most of our C-suite began their careers as a BDR, they get just how difficult it can be. That's why we dedicate an ENTIRE MONTH to singing their praises with contests and incredible content.…