Recent Discussions

At 6sense, we leverage AI Email as a strategic tool to support our Business Development Representatives (BDRs) in their efforts to engage with potential clients. AI Email allows us to automate and personalize outreach at scale, ensuring that no opportunity is overlooked. While AI Email plays a crucial role in nurturing…

Looking to engage with companies that are actively hiring? The old way would involve using search engines to find open roles at specific companies or digging through job postings on LinkedIn or hiring websites. This approach is not scalable and is very time-consuming. With 6sense’s new segments, you can now identify your…

Hi all, Last year, we asked over 900 recent B2B buyers in North America when they first engaged with sellers during their buying journey. The overwhelming response was 69% of the way through their process—from the start of research to the final purchase. This "point of first contact" remained so consistent that we…

Scenario: Company is newly hiring a field marketing team and would like to identify the top 5 cities to host a workshop + happy hour, then follow up afterward to drive additional opportunities. Select the Best Accounts 250+ employees Buying Stage = Decision + Purchase Know About Them Persona: Marketing, IT Location…

Scenario: Targeting customers who have a renewal coming in the next few months but are showing churn intent or at risk for non-renewal. See PPT for more details! Team: @Chuck Butler, Ben Lillie, Jim Bell, and Lindsey Escher

"Switch" Campaign Step 1: build segment Step 2: send direct mail gift of Nintendo Power tins of mints with insert card Step 3: Book a meeting (discovery call or demo) Step 4: Completion of meeting, send them a Nintendo Switch! Omin-channel approach 6sense segment Use filters for “technology used” Filter their buying stages…

We're looking for an experienced Digital Marketing Director who can take our ABM, social media and website to the next level. Must have proven 6Sense, HubSpot, Salesforce and Drupal chops and minimum 7 years digital marketing management experience. Full JD and application here:…

Join Cellebrite’s Marketing Team! About the Company: Cellebrite is on a mission to enable its customers to protect and save lives, accelerate justice, and preserve privacy in communities around the world. As a global leader in Digital Intelligence solutions, we empower organizations to master the complexities of legally…

Hi everyone! Natalia here on the Customer Enablement team at 6sense. Today, I am giving you sellers the lowdown on How To: Action off of a 6sense Sales Alert. FYI: See the video I created below to follow along! 6sense sales alerts allow us to see up to the top 10 accounts doing the most keyword research and the top 10…

We are seeking an experienced ABM (Account-Based Marketing) Campaigns Manager to lead and execute ABM strategies targeting customer and prospect accounts. This role requires a strategic, results-driven marketing professional with deep experience in enterprise-level account marketing. This a part-time (up to 20 hours per…

The G2 + 6sense integration allows for more visibility into target accounts with all of your intent data available in one system. Internally, our teams use G2 intent in a lot of our campaigns. More specifically, we use the "Product Profile Pageviews" and "Comparison, Alternatives, and Ad Pageviews" filters for later…

Las Vegas was shining this week as RevHeads learned together, laughed together and celebrated together. We can't wait to be back at the Fontainebleau next November to run it back. 🤩 Breakthrough recaps & decks are now live. All Main Stage recordings will be added on 10/28. Till next year, RevHeads!

Hi all, The 6sense Research team is incredibly happy to announce the release of our 2024 Global B2B Buyer Experience Report. In its second year, this research has grown both in scale and scope, with more respondents and the inclusion of buyers across the globe. What began last year with insights from nearly 1,000 B2B…

Hello! We're deep-diving into Intent Signal reports and running into a few questions. Does anyone have a definition for these categories? Where is 6sense getting this data from? Demographic Signal: Role - Provided By Customer Demographic Signal: Lead Source

My team at Bandwidth is hiring for two roles! First, we're hiring for a creative ABM powerhouse to join us in-person at our HQ in Raleigh. You'll support our new logo sellers in reeling in our developer and product manager personas to build funnel for our mid-market and strategic sellers who are focused on our API…

Hey All! Will Lyon from 6sense here. I oversee our Vertical and Segment Marketing function and I am excited to show you the 5 step process we took to launch a vertical specific 1:1 campaign across 18 accounts! Here is a deck to take you through how we thought through the strategy, executed and measured success.…

It’s time to gather ’round and swap stories, share wins, and maybe even shed a tear or two (happy tears, of course). Next Thursday, October 17th, @Damon Mclean will host our October Virtual User Group session. Join to: Meeting fellow trailblazers on the 6sense journey Trading insider tips and tricks (the only kind of…

Hi all, Who’s familiar with Gartner's finding that 75% of B2B buyers prefer a rep-free sales experience? Heaps of other research, including our own, also show that buyers don't reach out to sellers until two-thirds of the buying journey is behind them. Buyers are #defensive and prefer to navigate the majority, if not the…

Hi All! I need your expert views as users! for our MAP - We us HubSpot, and for our CRM, we use Salesforce. All Salesforce data is replicated daily into HubSpot. We use the 6sense iFrame. We have hit some challenges on our IT Development Roadmap and we are severely limited on how many, if any, extra fields we can add to…

Export account temperature to your CRM via Data Workflows Enrichment. Unlock the following use cases to further align your GTM teams to help drive predictive pipeline and revenue: Target cold accounts with brand awareness campaigns via 6sense Advertising Automate AI-driven outbound email campaigns using Conversational…