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🎥 Using AI to Scale Your Account Follow-Up: Webinar Recap & Recording
In a webinar session earlier this week, Michael Brown, Head of Global Business Development at Reltio, and @Chris Dutton, VP, Marketing Operations and Demand Generation at 6sense, shared the why and how for using AI to scale your account follow-up. Listen in to learn: Benefits of using an AI email assistant like 6sense's…
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Can I track 6sense ad campaigns in Hubspot?
@Ash Lojko, @brandon.maranion We run ads in 6sense and would really like to be able to track the effectiveness of the ads in Hubspot (which is our CRM and our MSA). I'm able to pull in results from Google Ads into Hubspot, and LinkedIn ads, but how do I pull in results from 6sense ads? I "believe" that the campaigns are…
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Building Connections: Why Joining Your Local RevCity Group is a Game-Changer
Hello RevHeads! 🌟 Let's Strengthen Our Local Connections! If you haven't yet joined your local user group in RevCity, you're missing out on a treasure trove of opportunities that could significantly enhance both your professional skills and your network. Here’s why being part of our community is a game-changer: Endless…
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6sense and Salesforce Integration Specialist
Type: Short-term Contract Location: Remote We are looking for a dedicated to optimizing our sales processes and enhancing our account-based marketing strategies. We are seeking a skilled specialist to help integrate and streamline our 6sense and Salesforce platforms. Responsibilities: Account-Based Model Transition: Assist…
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6sense // Google Campaigns
Hey 6sense Customers! Wanted to reach out and pick your brains on whether or not you've experienced this error when syncing segments over to Google. We're running two campaigns where one is serving, but the other is not even though they're running off the same 6sense segment. Has anyone run into a similar issue?
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Wednesday Wisdom: New Resource - A Guide to Statistics for B2B Revenue Teams
Hey all, One of our goals at 6sense Research is to make our research accessible to everyone. We want our audience – you – to engage with our research, understand and have full visibility into our findings. One of our initiatives to support this goal has been underway for the last several months, and we could not be more…
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Metric Monday: Overutilization of Form-Fills, Underutilization of De-Anonymized Web Traffic
Happy (Metric) Monday, all. If you've been following along in recent weeks, you'll know that we recently wrapped up a study investigating how teams identify buyers. The report spans a wide range of topics, from go-to-market strategies and budgets to common challenges, tools, data sources, and much more. But what's the…
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🌟 Hiring: ABM Specialist, Staff (Mexico City) 🌟
I joined Qualcomm two years ago — the same week that we signed our contract with 6sense. We recently renewed and are scaling the ABM program. We now have TWO predictive models (for different product lines) and have onboarded several new BDRs to the platform. I am hiring a staff-level individual contributor to support our…
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Buying Stage - What assigns accounts to a stage?
Hi, Trying to understand why accounts are showing up in certain stages. Where can I see what goes into each stage? For example, purchasing stage did they receive a quote? Thanks, Justine
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Senior ABX Strategist (Remote US)
Contract Timeframe: June 17 - December 6, 2024 Apply: https://job-boards.greenhouse.io/roidna/jobs/5997427 Reach out to Juanita Baker if you'd like to learn more - jbaker@roidna.com OR https://www.linkedin.com/in/juanita-baker-0280a020/
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🎥 6th Street Live Recap & Recording - Smart Form Fill [5/16/24]
Thanks to @julzjames for your amazing demo and interactive session. 🙌 https://6senseinc.wistia.com/medias/x7d878a9fz If you have any follow up questions for Julz or @Rachel Zerilla, please leave them below. 🤩 Timestamps: 25:26: What are the ideal forms to leverage smart forms (e.g. inbound contact us vs. content gates,…
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Wednesday Wisdom: Variability Testing in B2B - Why We Do What We Do (A Blog)
Businesses invest significant resources in their marketing and selling efforts, but there are often a wide range of outcomes. For example, organizations frequently want to know: Why do some marketing campaigns yield stellar results while others fall flat, even when using tactics that are known to produce good results? Why…
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6QA stamp on opp - what ways do you use this?
I have read the other revcity discussion posts regarding stamping 6qa on opps, the SF flow, etc. I am curious how any end-users have used these data points in a way that has been impactful to their business? And, did you stamp the start/end date of the 6qa or did you stamp the "age" in days? Is one data point used more…
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Virtual Event: Reigniting Outbound Success
There’s a lot of industry chatter suggesting that outbound no longer works. Email opens are down. Clicks are down. Replies are going down. But what if we told you that 6sense’s outbound prospecting efforts are outperforming inbound? Join 6sense Senior Director of Sales Development @Ernest Owusu and Gabrielle Blackwell,…
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📣Looking for a 6sense Master BDR to Join a Next-Gen Team
Looking for an experienced BDR to join our next-gen BizDev team at Corporate Visions. A unique opportunity to join a leader in revenue growth services and SaaS solutions that also powers the premiere revenue leaders community Emblaze. An amazing leader and team await you in this role. 6sense masters to the front of the…
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Advertising: Distribution by job title, how can I see other job titles?
Hi everyone! We're currently running a 1:1 campaign, including advertising. When checking at the account performance we see distribution by job level and function. I'm wondering if and how I could see other job titles that are engaging? For instance I would also be interested in other CXOs reached/engaged
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🧐 How Many Activities does it Take to Convert a 6QA to an Opportunity?
6sense IS the Secret Sauce, but not the only ingredient… Hi there, Hanna Martin here from 6sense's marketing operations team! 🤗 Of course we wish we could have a 6QA magically turn into a million dollar closed-won opportunity overnight. While a 6QA shows the whole revenue team where to prioritize, when and with what…
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Using Account Intent Scores in Lead Scoring?
While we have a 6QA process outlined at my organization, we do still have a traditional lead scoring/MQL model. Wondering if other organizations have both, and if so, do you leverage any account insights from 6Sense (like lead is associated with a 6QA → upscore it) to surface the right leads at the right accounts to your…
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Technographic Data in SI
Looking for more context/information on the new technographic data sources listed in the updated Sales Intelligence Platform. Ex. "human curated" & "people work description", as well as how the confidence score is calculated. Any guidance is very much appreciated!
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Sales Intelligence People Engagement Trend Question
Hi all — Some of my sellers are seeing anomalies in the engagement trend metrics in the People tab of Sales Intelligence. It seems to be a pattern of contacts scoring an engagement trend up of +69 (no jokes!) but yet, when the seller looks at the reach and engagement activity that drove this sharp increase in engagement,…