-
Why One Quarter Looks Different Than the Next:Variability Explained in Ep2 of Statistically Speaking
Eeeeek! So happy to be sharing that @Kerry and I have a new video series, Statistically Speaking 🎉 How many benchmarks that you've cited this year were actually statistically validated? Probably fewer than you think! We're constantly surrounded by research, benchmarks, surveys, reports, and claims, both at work and in our…
-
6sense Current & Future Betas
How do we think about a Beta at 6sense? A beta is early access to a feature that's built and functional, but still being refined based on real customer feedback. It's not just an idea — it's a working product that a limited group of customers get to shape before it reaches everyone. Betas are often limited in the number of…
-
What are your favorite prompts for Revvy?
I recently started using Revvy AI in Sales Intelligence, and it has truly been a game changer for me. As a BDR, I’m constantly prospecting and finding new contacts in hopes of booking meetings. But let’s be honest - when was the last time you picked up a cold call or responded to a LinkedIn InMail or cold email? The…
-
Amir Ravandoust - The 2026 Efficiency Mandate: State of the Market and the New Rules of B2B Growth
Amir Ravandoust, COO at 6sense, explores how B2B organisations can deliver capital-efficient, resilient revenue while navigating a rapidly changing buyer journey. Take a peek at the latest state-of-the-market research and examines what separates today’s high-performing organisations from the rest (hint: Contextual…
-
Adam Kinsley - Above the MQL: Building a Full-Funnel Demand Capture Engine with 6sense and RevSure
Adam Kinsley, Senior Marketing Analyst at Bloomerang, shares how marketing teams can connect 6sense intent signals to RevSure attribution to identify accounts showing buying intent, run targeted campaigns and trace dark funnel activity through to qualified opportunities. The session explores why the MQL should no longer be…
-
Paul Gilhooly - Your Buyers Are Using AI to Make Decisions. Here’s How to Make the Shortlist.
Paul Gilhooly, VP of International at G2, explores how AI-powered search, LLM-driven recommendations and third-party review platforms are reshaping the way software buyers discover, compare and shortlist vendors. The session shares practical steps to help brands show up where buyers are researching. Download the attached…
-
Susanne Kerins - The Constant Evolution of Marketing: Winning Board Buy-In for the Next Era of Growt
Susanne Kerins, CMO at Cora Systems, shares how her team shifted the conversation from MQL volume to pipeline quality, winning buy-in from the board, CEO and sales leadership along the way. The session also explores how AI can help lean teams scale precision marketing and one-to-one engagement. Download the attached deck…
-
Hemang Mistry - Marketing Was Working. Sales Wasn’t Buying It.
Hemang Mistry, Global Virtual Lead for Strategic Accounts Marketing at Autodesk, shares how a global organisation moved beyond the usual sales and marketing alignment conversation to address the real issue: trust. The session explores how teams can build confidence in the data, the process and a shared understanding of…
-
Wiebke Macrae - Place Your Chips: How to Decide Where Marketing Actually Moves Revenue
Wiebke Macrae, Global Head of Demand Generation and ABM at Thales, shares how her team shifted from broad coverage to deliberate prioritisation. The session explores how marketers can focus time and budget on the accounts that matter most across revenue at risk, expansion opportunities and net-new growth. Download the…
-
Will Swatman - Human Connection in the Age of Automation
Will Swatman, Head of Customer Experience International at Sendoso, explores what still feels human as AI scales outbound activity. The session covers trust, thoughtful engagement, buyer perception and why relevance matters more than volume. Download the attached deck to take a peek at what was presented during the…
-
Gary Survis - Branding in the Age of AI: The Last Frontier for Authenticity
Gary Survis, Operating Partner at Insight Partners, explores why brand has become the last frontier for authenticity in an age of AI-generated content and interactions. Discover how a strong, authentic brand can cut through the noise, create meaningful connections and become a powerful differentiator in an era of AI…
-
Hiring - ABM & Revenue Intelligence Manager
6sense is a huge part of our GTM motion here and it's time to grow, so we're coming here to find our next team member! Check out the job details here: LinkedIn Job Posting
-
Sales Alerts
I've just set up sales alerts within 6Sense, where each seller will receive a weekly alert for their priority accounts. How have some of you engaged sellers to use the information in the alert and find value in these emails?
-
The AI Email Use Case I Keep Coming Back To: Green Hat + Global Consulting Firm
I work in customer marketing at 6sense, which means I spend a lot of time inside our customer stories. This is the one I come back to when someone asks: "Where's the most underappreciated place pipeline leaks?" Right after the form submission. Before sales ever touches it. The problem: A leading global consulting firm had…
-
The AI Email Use Case I Keep Coming Back To: Hexagon Manufacturing Intelligence
I work in customer marketing at 6sense, which means I spend a lot of time inside our customer stories. This is one I come back to when someone asks: "How do you build an ABM motion that actually adapts to where accounts are in the journey?" Hexagon didn't just improve their email. They rebuilt the whole operating model…
-
The AI Email Use Case I Keep Coming Back To: Simpro
I work in customer marketing at 6sense, which means I spend a lot of time inside our customer stories. This is one I come back to when someone asks: "How do you use AI Email without it feeling like a shortcut?" Simpro didn't treat it like a shortcut. They treated it like a team member. The problem: Simpro's BDRs were…
-
The AI Email Use Case I Keep Coming Back To: Custom Truck One Source
I work in customer marketing at 6sense, which means I spend a lot of time inside our customer stories. This is one I come back to when someone asks: "What does fast pipeline impact actually look like?" Five weeks. $6M. Here's how. The problem: Custom Truck One Source had between 45,000 and 60,000 unique website visitors…
-
The AI Email Use Case I Keep Coming Back To: Mission Cloud, a CDW Company
I work in customer marketing at 6sense, which means I spend a lot of time inside our customer stories. This is one I come back to when someone asks: "What about event follow-up? We always fall behind." Every team falls behind on event follow-up. Mission Cloud, a CDW Company, found a way not to. The problem: Mission Cloud…
-
The AI Email Use Case I Keep Coming Back To: OneSource Virtual
I work in customer marketing at 6sense, which means I spend a lot of time inside our customer stories. This is the one I come back to when someone says: "We have 6sense but I don't think we're really using it." Most of us have been there. OneSource Virtual figured out how to get out of it. The problem: When OneSource…
-
The AI Email Use Case I Keep Coming Back To: Reachdesk
I work in customer marketing at 6sense, which means I spend a lot of time inside our customer stories. This is one I come back to when someone asks: "How do you actually build intent data into the way your team works every day?" Reachdesk didn't just use 6sense for campaigns. They made it the first thing their sales team…