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6Sense Freelance Support Needed
Hello everyone, I drive 6Sense execution for a property restoration company in the US. I will be on maternity leave from mid September - New Years. I am looking for freelance support on an as-needed basis to support advertising, conversational email, and reporting needs. This person will work closely with our Director of…
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Digital Marketing Specialist/Manager
We are seeking a highly creative, organized, and motivated Digital Marketing Specialist or Digital Marketing Manager (depending on experience) to support and grow our digital presence. This role will focus on expanding our owned channels—particularly the website and email—to maximize growth, drive engagement, and build…
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Who wants to talk to Intelligent Workflows?
Stop playing operations whack-a-mole. Join ops leaders who’ve transformed their teams from campaign firefighters into strategic growth engines on June 25th at 12 PM CT. What’s Intelligent Workflows? 6sense’s Intelligent Workflows helps marketing teams work smarter by bringing campaign tools and customer data into one…
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Wednesday Wisdom: Brand Gravity
Hi all, In the latest episode of The Science of B2B podcast, our Head of Research, @Kerry Cunningham, introduces a concept developed with Lisa Cole, CMO of 2X: Brand Gravity. Brand Gravity is a framework for understanding and enhancing your brand’s long-term influence—especially among buyers who aren’t yet in market. It…
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CRM/CX Strategist Seeking New Opportunity
Hello RevCity. If you're looking to supercharge your customer experience and drive measurable results across sales, marketing, and account management, we should talk! I’m an accomplished CRM/CX Strategist with a proven track record supporting new business development, nurturing existing accounts, and delivering impactful…
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🎥 Replay Ready: BLUEPRINT Session 1 | Seamless Omnichannel Marketing
The replay from today's Seamless Omnichannel Marketing session is now available! View it here. ICYMI: In this first session of 6sense’s Blueprint series, FireMon’s Amy Yuan, Marketing Operations Director, and Stephanie Peterson, Account Based Marketing Manager, walked step-by-step through their blueprint for achieving…
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6sense use in multi-product portfolio companies
Hello, We are a portfolio company with fairly disparate products (different personas, product areas, etc.) We see a lot of cross-talk in the data. For example, website visits for product A drive intent for B. Curious if there are others who have been successful using 6sense in this capacity. All the success stories I have…
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Metric Monday: Brand to Demand Spend
When budgets shrink, brand is the first to go. Among the ~400 B2B marketers we heard from, those with increased or unchanged marketing budgets in 2025 allocate ~30% of their brand + demand spend to brand. But when budgets decrease, that share drops to 20%. It’s a predictable move—but not a strategic one. Cutting brand may…
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Thriving in the Age of AI Agents: A Guide for BDRs
For insights from some of the brightest minds in the world of revenue, check out the Revenue Makers podcast and subscribe wherever you get your podcasts. ------------ BDRs, raise your hand if you’re following the conversations around AI agents and their impact on your role. Is that … all of you? Whether you’re already…
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Mastering Your 6sense Predictive Model: The Ultimate Resource Roundup
Understanding how your 6sense predictive model works (and how to keep it optimized) is one of the most important ways to boost performance across your GTM teams. When your model is fueled by clean, aligned inputs and governed by best practices, it delivers sharper insights, stronger predictions, and better revenue…
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Wednesday Wisdom: Revisiting the Three Principles of Modern Marketing
Hi all, We’ve just wrapped our third annual Marketing Measurement study—our ongoing look at how B2B marketers track and report performance. Writing is underway, and we’re looking forward to sharing this new benchmark with you soon. We’re still seeing many of the same tensions that led us to outline the Three Principles of…
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Can't segment name be used in an Orchestration mapping profile?
I'm acquiring contact from 6Sense to Pardot (SFSC) and I keep hitting thie message where 6Sense Segment Name is being ignored/skiped in during the orchestration. The Segment name is available in the mapping option for Pardot, but I wonfer if there's a specific limitation around using it?
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6sense & Glean Agents
Hi everyone, We're currently getting started with Glean Agents, and would love to find smart ways of connecting Glean Agents with 6sense. Some use cases I'm thinking about is an agent that shares automatic updates on engaged/hot accounts to our sales team, or an agent that provides optimizations for our ad campaigns based…
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Where can I find training materials for Sales?
The one-stop shop for Sales training materials is: https://6sense.com/learning/sales/enablement/ In addition to recordings for AEs and AE leaders, and BDRs and BDR leaders, there is also a quick link to live trainings that are hosted by 6sense's Learning team.
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Opportunity: ABM Manger at Reward Gateway | Edenred
🌟 Great opportunity for an ABM Manger to join a fantastic team at Reward Gateway | Edenred (if I do say so myself) 🌟 We're looking for someone who: ✅ Understands how to read and act on intent signals ✅ Builds thoughtful, highly personalised campaigns ✅ Knows their way around 6sense If you're strategic, data-driven, and…
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Making the move from MQLs to MQA's? We've got the toolkit to help make it happen!
The Revenue Blindspot: 81% of B2B buying committees select vendors while your teams are still debating what counts as a "qualified lead", or in other words, before they’ve ever talked to anyone in sales! 🤦♀️ This isn't just a measurement problem. It's an organizational disconnect costing you pipeline and revenue. We've…
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🎥 May Customer Story Hour ft. Palladin Technologies
We recently sat down with the team at Palladin Technologies for a global edition of Customer Story Hour — and they shared a refreshingly practical look at how AI and sales intelligence are shaping smarter engagement strategies. 🎯 Top takeaways: Palladin used 6sense + AI Email Agents to streamline international outreach and…
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6sense Strategy for Microsoft DSP Transition
Hi Rev Heads! Last week, Microsoft announced plans to shut down its Microsoft Invest DSP, which provides programmatic ad buying, audience targeting, and analytics services, by February 2026. 6sense has a proactive strategy in place, and there will be no disruption to your advertising campaigns or the value you receive from…
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HELP WANTED: G2 Reviews by Monday, May 26 = $25
We want to hear from you! Please complete a G2 Review by Monday, May 26 and earn a $25 gift card to a retailer of your choice PLUS 150 RevCity points if you send a screen shot of your review confirmation to renee.belina@6sense.com. (RevCity points help you earn cool 6sense swag!) Already completed a G2 Review and want to…
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Marketo / 6sense lead scoring
Trying to understand a little more on 6sense's ability to decrease scores within Marketo. How does a score degrade and if it does dynamically, how often is that score being reflected into marketo (for reference we trying to implement 6sense scoring into our existing model).