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Hiring: Marketing Technology Manager (Hybrid Role - Boston or London preferred)
We are seeking an innovative Marketing Technology Manager to join our dynamic Marketing Operations and Analytics team. Reporting to the Director of Marketing Operations, you will play a key role in shaping and executing our marketing technology strategy. You will be responsible for the selection, integration, management…
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Are suppression lists automatic in AI Email?
Yes - we dynamically check your mapped "DNC field" to ensure we continually suppress contacts as needed!
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Difference in percentage points for 6sense Native Email?
Curious what "Percentage points" means in this article? https://support.6sense.com/docs/set-up-the-6sense-email-provider-for-ai-email Engagement metrics (like open rate and response rate) are typically 5–10 percentage points lower when sending via 6sense compared to Outlook or Gmail. From our tests and benchmarks, average…
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Duplicate Contacts in a SFDC report - what happens?
When sending an email, AI Email (AIE) checks that the lead is not receiving an email identical to a previous email. If the lead has received the same email previously, the AI email agent reports an error and cancels the conversation. This is a safety feature to prevent accidental spamming of a lead.
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Conga hiring India-based 6sense & LinkedIn Ads Managers (two roles)
Hi everyone! We are hiring two Performance Marketing Managers based in India. These roles will manage our 6sense, LinkedIn, and programmatic ads. Feel free to reach out to me at ktauber@conga.com if you are interested or have any questions!
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Intent Data & Lead Scoring
Or as I like to think of it—“Minority Report” for Marketing Ops. In Marketing Ops, predicting buyer behaviour isn’t science fiction—it’s strategy. At 6sense, we use intent data and lead scoring to spot signals early, prioritise the right accounts, and help our GTM teams focus where it matters most. Here’s how we make it…
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Contact Mapping profile field Override options
Within the field mapping page for CRM Contact there is a dropdown for each field labelled “Override”. Under the email field mapping there are 4 options when looking at some fields like work email. Those 4 options are: Override Fill if blank A and A+ Email Confidence A+ Email Confidence The definitions for them and what the…
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O'Reilly is Hiring: Salesforce Sales Operations Specialist
Salesforce Sales Operations Specialist Sales Operations Remote, United States Description About O’Reilly Media O’Reilly’s mission is to change the world by sharing the knowledge of innovators. For over 45 years, we’ve inspired companies and individuals to do new things—and do things better—by providing them with the skills…
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Can a Seller search for a Contact by email address?
Yes, sellers can search for a Contact by email address using the global search bar. The global search bar is the magnifying glass in the very top of the navigation, NOT the dashboard search bar which is slightly lower. A seller can paste in the email address and it will search 6sense's People Database. It will NOT search…
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[6sense for 6sense] Revenue Plays!
Hi Chris Dutton here from the MOPs and DG team!! Content Syndication (CS) can be a huge value add in getting access to new accounts that matter to you! 😀 Use case No.1: TAM expansion, marketing to new verticals or geo’s in accounts that may have never heard from you or know you exist. Use case No.2: in your “crawl” phase…
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Wednesday Wisdom: What is that smell?
Before germ theory, it was thought disease came from “bad air.” The smell was a signal — but it wasn’t the cause. In B2B marketing, we’ve made a similar mistake with MQLs. They can correlate with real opportunities, but they are far from what creates them. Our Head of Research, Kerry, just published another brilliant piece…
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Which countries' activities are automatically excluded from 6sense?
As of this writing, 6sense does not track activities from, or support advertising to, the following countries: Belarus - BY, China - CN, Cuba - CU, Iran, Islamic Republic of - IR, Iraq - IQ, North Korea - KP, Libya - LY, Somalia - SO, Sudan - SD, Syrian Arab Republic - SY, Russian Federation - RU, Ukraine - UA This list is…
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Hiring: Marketing Operations Analyst at MeridianLink
We’re looking for a Marketing Operations Analyst who thrives in a fast-paced, high-energy environment and is passionate about marketing technology, analytics, and campaign operations. This is a fully remote role ideal for someone who thrives in a fast-paced environment, loves marketing technology, and is passionate about…
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Okta Looking for an ABX Marketing Operations Manager
The Marketing Strategy & Operations Team The Marketing Strategy & Operations team sits at the core of Okta’s go-to-market strategy, enabling marketing performance through thoughtful systems, streamlined processes, and trusted data. As part of the broader Marketing Data Operations and Technology group, the team drives…
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Increase Ad Spend Efficiency with Audience Workflows
Are you finding it difficult to control ad spend on certain campaigns? Is it hard to visualize and explain your marketing strategy and/or buyer journey within your campaigns? Try this 6sense best practice in Audience Workflows! For the first time Audience Workflows, allows users to spend ad dollars efficiently by ensuring…
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Has your company launched a B2B podcast?
If so, we would love to talk to you! We've learned a ton from our own podcast, Revenue Makers, (which just celebrated its 75th episode) and we plan to write up our learnings. We'd like to include lessons learned, positive and negative, from other B2B Marketing practitioners that have launched podcasts for their companies.…
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Campaign Execution at Scale
Or as I like to call it “Mission: Possible” when MOps is on the job. Executing campaigns at scale isn’t just about speed it’s about building systems that scale with you. At 6sense, we run a high volume of campaigns across regions, personas, and channels. As a Senior Marketing Operations Specialist, my role is to ensure…
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LinkedIn Ad Creative Review
Hi there, I am looking for feedback on my LinkedIn ads for a consideration campaign. This is the second phase of our campaign, and we are retargeting now on LinkedIn. We are targeting C-Suite level employees in Canada, excluding Quebec. Please find below three ad creatives. Any feedback on messaging and design would be…
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🎥 Replay Ready! No Opportunity Left Behind: Building Your AI Email Agent Engine
The replay from today's No Opportunity Left Behind: Building Your AI Email Agent Engine webinar session is now available! Watch it here now. ICYMI: In this action-packed third session of 6sense’s BLUEPRINT series, we rolled out the blueprint for real-world AI email agent success — from implementation best practices to key…
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Wednesday Wisdom: Intent Data? Let's Call Them Signals.
Hey all, Our Head of Research, @Kerry, put together a great article on why we need to step away from the term "Intent Data". The words we use carry weight — and in B2B, “intent data” has often promised more than it delivers. Kerry makes the case for a smarter, more actionable way to think about buyer behavior, one that…