Recent Discussions

Want to see how we build intent-based nurture campaigns at 6sense? Then don’t miss our next 6th Street Live webinar on Thursday, April 17th at 8 am PT / 11 am ET. @Jordan Backues and @bailey.booher@6sense.com are giving you an inside look at how our marketing team set up an always-on, multi-channel nurture campaign that…

About Visitor Retargeting Campaigns What are visitor retargeting campaigns? ​ Visitor retargeting campaigns target individual visitors to your site with unique re-engagement campaigns. You can filter by domain or selected webpages and additionally target by selected segment.​ When should I run these campaigns?​ We highly…

Are you ready to take the stage at Breakthrough ‘25, 6sense’s flagship event where go-to-market visionaries, bold thinkers, and data-driven leaders unite? The Call for Speakers is officially open through May 14, and we’re inviting YOU, our inspiring customers, to share your story. This year’s theme is all about multiplying…

📣 6sense is hiring! We're looking for a Senior ABX Manager for our Enterprise segment to drive strategic, insight-led campaigns and partner closely with sales. Know someone great? Send them this link 👉…

As official partners of 6sense, we’re thrilled to be part of Inspire UK , bringing together 300+ of EMEA’s sharpest marketing and revenue minds. At WoolfHodson, we’re marketing engineers, helping ambitious organisations get more from their marketing tech by aligning strategy, infrastructure, and execution for real business…

As 6sense's own Kerry Cunningham has been talking about for well over 12 months at this point, the MQL is no longer the northstar for marketing teams (or if it still is, it shouldn't be!). Yes, your systems are still set up to pass MQLs over to your Sales teams, but I'm guessing you've heard from them "these MQLs just…

We know most buyers won’t talk to sales until late in the journey (around 70% of the way through). But how many even make it that far? In our latest analysis of behavioral data from 594 B2B companies, we found that around 40% of accounts are showing meaningful signs of buying behavior at any given time—far more than the…

Hi RevCity community, I’m working on integrating 6sense with two Marketo instances, each serving a different Line of Business (LOB). The integration needs to be bidirectional: 6sense should read data (e.g., leads, activities) from both instances and write back enriched data (e.g., intent scores) to the correct instance…

Intelligent Workflows (IWF), is the latest innovation from 6sense that allows you to seamlessly run targeted, personalized, omni-channel campaigns and manage data across systems of record — no more manual busywork (hooray!) If you’re a marketer looking for inspo on what you can do with IWF, then you’ve come to the right…

Spring 2025 Product Launch Unlock More Precision, Security, and Insight Across Your Revenue Engine At 6sense, we’re dedicated to helping revenue teams uncover every opportunity and drive predictable growth. This spring, we’re delivering powerful updates across Revenue Marketing, and Sales Intelligence, and Core Services—so…

Hi all, “Do more with less” gets a lot of airtime, but when you ask marketers directly about whats happening at their organizations, most say they are actually "doing more with more". In our latest data (~400 B2B marketing orgs), 57% of organizations said their pipeline goals are increasing in 2025. And for nearly…

You heard it here first - the Breakthrough '25 Call For Speakers is officially live until May 14. Submit your nomination now! Breakthrough, 6sense's annual user conference, is all about unlocking new possibilities, scaling success, and multiplying what matters—whether that’s pipeline, revenue impact, marketing efficiency,…

Did you know 6sense published a magazine? On real, live paper? There are only about 100 copies left if you want to get your literal hands on one. As part of the launch of Intelligent Workflows, we produced and printed a 32-page, B2B marketing "lifestyle magazine" called The Opportunity. The inspiration for it was: What…

Wondering if anyone has experimented or currently translates keywords in 6sense to other languages (other than English) OR if anyone knows if 6sense does this automatically (similar to Google ads) — where keywords searched in another language would tabulate up to its English equivalent when viewing the Account Details Page…

Looking for innovative ways to collect non-HQ addresses for direct mail. We do not have Sendoso or a similar platform and are struggling with our SDRs and bandwidth to sequence or contact to collect addresses.

We have LinkedIn campaigns for our EMEA region and they target multiple countries at a time. The efficiency of our campaigns and the cost/targeting wouldn't work if we split those campaigns to each individual country. Has anyone else found a good solution? How are you handling this so you can still utilize the…

At 6sense, we’re adamantly anti-cold call. Our CRO, Latané Conant even wrote a book about it: No Forms. No Spam. No Cold Calls. Does that mean we’re anti-calling in general? Of course not. We know it’s an integral part of any sales process, but we also have pretty strict criteria for when it’s time to pick up the phone.…

We are on the hunt for a Manager to lead our Strategic ABM Center of Excellence at Pure Storage — and this is not your run-of-the-mill campaign role. We’re talking: 🎯 High-impact ABM across Select, Enterprise & Commercial segments 📦 Full-funnel strategy meets creative storytelling 📈 Pipeline acceleration + outbound sales…

Sales used to be able to see display campaign engagements in their 6sense dashboards under the timeline section and now they cannot. Has the functionality dropped for SI licence users? We can now only see this with an ABM licence. Thanks Jess

There’s no shortage of talk about AI. And with the rise of generative tools, it’s moved quickly from “wouldn't it be cool if…” to functional reality—changing how teams produce, personalize, and scale. But as expectations rise, the picture around who’s budgeting for it is more measured. Our latest research shows that just…