Recent Discussions

What Matters, What Doesn’t, and Why It May Be Time to Move On For more insights like these, check out the Revenue Makers podcast and subscribe wherever you get your podcasts. Attribution has long been a point of contention for marketing leaders. It’s the conversation that never seems to end — how do we prove what’s…

Hi All Posting this on behalf of a friend who's looking to fill a 6 month contract role starting in late april. Please do not reply to me as I'm not the hiring manager. Contact details below. ********************************************************************* I’m seeking a visionary ABM strategist to lead our…

The Custom Reply Scenarios feature in 6sense AI Email helps you train AI to handle key prospect questions before a meeting, keeping engagement high and guiding buyers smoothly through the funnel. Here are three powerful ways to use this feature effectively: 1️⃣ Competitive Questions: Keep the Conversation in Your Court 🔹…

As of today, we’ve made an exciting update to the 6QA Analytics product that will allow you to use any saved segment to power that report. What does 6QA Analytics do? It tells you how many 6QA customers you currently have for the segment and product selection It shows how well those accounts are being worked You can apply…

As B2B marketers, you understand the value of precise audience targeting in Google Ads, and as of May, 6sense offers a powerful tool to help you achieve that. I’m excited to highlight our new product that empowers marketers to easily, effectively, and affordably engage buyers with digital advertising: 6sense Segments for…

Is your team heading to Forrester B2B Summit April 1 -3? The 6sense team is gearing up for Summit week and we'd love to see you there! Find us at Summit Find the 6sense booth #162 in the Revenue Marketing Platforms Marketplace for hands-on demos and meaningful conversations with our expert team. Stop by to snag some unique…

Hi All, How can we pause an ongoing 6sense ad campaign?

Is there a way to see audience sizes once an ad has been set up? I know you can see this when you set them up, but I can’t find for existing ad sets. Thanks

The old marketing playbook is dead—or so everyone is saying. Marketers love to declare things dead (ourselves included). But in this case, the old marketing playbook isn’t really dead, but outdated. The way buyers buy has evolved and our marketing strategy has not kept pace. And it’s only going to continue to change in the…

I work for a SaaS business who has never really had a great marketing team. We are all new and becoming very well versed in 6sense, but still fundamentally trying to figure out what we should do first. I like the idea of "always on" journey based campaigns - but what's the best way to set up segments and ads? I'm only one…

Have you heard? Our team has been busy creating three new certifications for you and your team to utilize. 🙌 Introducing: 6sense Digital Advertising Certification, Next-Gen Sales and 6sense Administration Certification. You can find all the information you need on our new certifications here. Once you complete a…

Hi everyone! Looking for your feedback on a few creative assets from a recent paid social campaign that we’re considering repurposing for a 6Sense DSP campaign. These creatives are specifically designed to create brand awareness for our Managed IT & Cybersecurity solutions tailored to our Tier 1 accounts (businesses that…

We’re looking for a Global Demand Generation Manager to join our team at Reputation! If you or someone you know is passionate about generating and driving pipeline for B2B SaaS, and eager to make an impact in an environment of exciting transformation, we’d love to hear from you. In this role, you'll have the opportunity to…

6sense is aware that Apollo.io, Seamless, and Prospero were blocked from LinkedIn on March 6, 2025. Based on our understanding, this action was taken due to violations of LinkedIn’s terms and conditions regarding the access and use of LinkedIn data within these companies’ products. Considering this, we want to proactively…

When it comes to global advertising, reaching the right audiences is everything. With 6sense, you’ve got access to ad inventory all around the world, making it easier to scale your campaigns wherever you need them. Whether you’re going for a regional promotion or a full-on global rollout, knowing what’s available in each…

Hi everyone! Looking for your feedback on a few creative assets from a recent paid social campaign that we’re considering repurposing for a 6Sense DSP campaign. These creatives are specifically designed to create brand awareness for our Managed IT & Cybersecurity solutions tailored to our Tier 1 accounts within…

Hi! We're new users of 6sense trying to figure out how we can use the intent data for partner marketing. Does anyone have a use-case they can share? Or best practices for incorporating the intent keywords to support partner marketing? Any advice on how to create a partner dashboard that will help unlock the dark funnel…

Hi there! Saima here from the Revenue Analytics team 👋. I'm going to take some time over the next few weeks walking you through examples of how we leverage insights from 6sense platform reporting to augment our understanding of our business and drive the right type of Marketing and Sales activities. Aside from our top line…

Hey all, The research team also has a podcast, hosted by our team lead, Kerry Cunningham. The latest podcast episode unpacks a topic we’ve been covering a lot in the Research Road lately: the role of BDRs and SDRs. With most buyers waiting to engage vendors until AFTER they've chosen the vendor they want to buy from,…

There is a 1-hour Frontline Sales Manager training that has been available online for about a month now at https://certified.6sense.com/flm-training. Managers could Sign Up (not Sign In) and take the course that covers 3 of the foundational capabilities of 6sense (account matching, buyer's intent, the Buying Stages model)…