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Can sellers see more than 180 days of activity in Sales Intelligence/iFrame?
Unfortunately, no. Whether using the standalone web app or the iFrame, salespeople can only see the last 180 days of marketing and sales activity. However, anything a seller might need to know in some edge case does still exist in the source systems (MAP for Marketing activities, CRM for activities the seller did). So, if…
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Automox Increases Closed-won Deals by 88% with 6sense
Automox, a leader in cloud-native IT operations, successfully launched an outbound ABM strategy with 6sense, which has produced 51% of closed-won deals at the company. In our latest case study, Laura Partyka, Sr. Manager of Account-based Marketing, and Maddie Regis, Account-based Marketing Manager, dive deep into how they…
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🎥 6th Street Live Recap & Recording - New Verticals [7/20/2023]
Thank you all who attended our most recent 6th Street Live with our Head of Vertical and Segment Marketing - @Will Lyon! Will gave a great overview of how we use 6sense to break into new verticals and grow our TAM. If you have additional questions, you can ask them here in the comments OR feel free to start a new…
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Demo: Conversational Email in 4 Minutes
Conversational Email gives revenue teams the power to engage accounts with timely outreach, at scale, so you never have to miss a revenue moment again. It's like using GPT-4 to clone your best BDR! Ready to step into the future of email? Check out the quick overview demo below to learn more.
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6Sense Company Identification API params?
Attempting to use the company-identification-api. It says it has the ability to pass an ipv4 address, yet the docs show no way to pass IP as parameter. Does anyone know the field name or have any additional details about this endpoint?
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Driving traffic to blogs/content?
Hi all - I'm curious where the trends of success are for top of funnel ads (Awareness/Consideration). Are people leaning toward using specific pieces of content like blogs or videos, using value props that appeal to that top of funnel (i.e. acknowledging the problem their facing), or a combination of both? I've usually…
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High Bounce Rate from Display Ads
We're relatively new to 6sense and now have a full quarter's worth of data to review and digest. We're seeing a high bounce rate in Google Analytics from our display ads (we know the culprit is 6sense display based on UTM data). Has anyone else had this issue? Any best practices for rectifying?
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Best Practices for Google Analytics
We have just moved over to GA4 and are setting up our 6sense integration. I was wondering if anyone had any best practices for how they are leveraging 6Sense with Google Analytics as well as different report types they have set up in GA based on 6Sense metrics Thanks!
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Art of B2B: Back to Basics: Creating an Air Cover Segment
As a Marketer, you upheld your part of the bargain, moving an account through the buying stages, and Sales opened an opportunity -- isn't that enough? Can't you rest now? Maybe. But if you want to run campaigns to provide your sellers with air cover, you'll need a Segment to do that, and this 5-minute video shows you how…
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Need help running 6sense? Check out 2X's 'Partner Spotlight' on next week's Town Hall.
Fellow 6sense users, lend me your ears. Have you or anybody you love ever uttered these words when considering your current utilization of 6sense? "I don't have the people/skillsets to do this as well as we want." "We know there's more functionality here that we haven't fully tapped." "I want to stop manually importing…
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Art of B2B: Back to Basics: Creating an In-Market ICP Segment
In this 11-minute video, we take you through the simple creation of one of your most important segments: the in-market ICP. As stated upfront in the video, this video does assume you own Predictive; if you don't, we'll cover some creative ways to approximate your "IICP" (in-market ICP). The actual creation of the segment…
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Can we include HQ State information on the 6S account download?
Hi team, When we run Segment in 6S, there is one option to download 6S accounts, by default below fields are exported: Can we add HQ State information on the 6S account extract?
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Account Analytics Benchmarks
Hello everyone, Has anyone developed benchmarks for Account Analytics within Advertising for 1:Few or 1:Many campaigns? Thanks!
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Tips for Measuring Success for Sales
It's no secret that leadership wants to prove out the use of a new technology before a full rollout or adoption program is put in place. And with budgeting season, I figured this was likely a hot topic! We'd love to hear some great examples of measuring success with 6sense for sales reps / BDRs / SDRs. Often times, we see…
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Selecting Keywords in Non-English Languages
As you're developing your keyword strategy, you might ask, "Does 6sense accept keywords in non-English languages?" The answer is yes. Here are some helpful tips and guidelines I picked up from 6sense Product Manager Justin Dielmann. Overview We don’t translate keywords; however, we do support keywords that are entered in a…
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Using Reachdesk with 6sense
6sense & Reachdesk have launched a playbook on how to make the most of your intent data with hyper-personalised gifting where ever you are in the Customer Lifecycle. Find out more here: https://view.ceros.com/reachdesk/better-together-driving-pipeline-with-6sense-and-reachdesk
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New 2023 Annual Report: Unlocking the Revenue Potential of AI for B2B
B2B revenue teams have access to vast amounts of data and tools to improve their performance but continue to miss pipeline and revenue targets. Sellers and marketers are struggling to make sense of the massive amount of data they have access to, and they lack the technology to turn that data into actionable insights.…
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Report Configuration for Long Campaign/Sales Cycles
Hello! What’s the best way others have found out there to build a campaign segment report for a product that has a long sales cycle (typically 1-2 years), and hence campaign segments that will last 6+ months? We’ve set up reports to see how accounts in a particular intent-based segment increase their buying stage over…
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Best practices: excluding your own company domain
Hello! Is it a best practice to exclude your own company domain in the exclusions settings? Is that even necessary? I would've thought that that was already happening when you create an account.
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Form pre-fill
OK - Newbie question .... we want to start using the "pre fill" form option where we only initially ask for an email and it populates/enriches/acquires the data from 6sense ..... is this possible!? am I making any sense?