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Measuring impact from display ads
I have a hypothesis (that I can’t figure out how to prove) that display ads, though they don’t bring direct conversions, provide a ‘lift’ to other marketing channels like inbound and direct traffic. Have any customers here (or your internal marketing team) had any success showing the lift that display ads provide to…
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Can you customize or change labels on IN-MARKET BUYING STAGES?
Does anyone know if we can customize or modify the lables the in-market buying stage (Target, Awareness, Consideration, Decision, Purchase) to something that aligns more with company's sales stages? or at least change the default labels to something else?
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Ability to Segment by Job Role?
Hi! We are planning an ABX Campaign and need to segment our audience by Job Role in order to deliver the right message to the different buying committee members. We want to display different LinkedIn Ad creatives to contacts based on their Job Role. (Example: CEO vs. Line of Business leader) Is there a way to filter for…
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🎥 Maximize the Value of Events with Intent Data [Webinar Replay]
Events are a foundational tactic in account-based marketing programs, but many marketers haven't evolved their processes to take advantage of a key piece of data: intent signals. Check out our webinar with Pavilion, co-hosted by 6sense Senior ABX Manager, Alura Roe and Showpad's VP of Revenue Marketing, Wacarra Yeomans.…
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Prospecting Filters in 6sense Revenue AI for Sales
The 6sense Revenue AI for Sales solution has a lot of prospecting power built right in, so it's no surprise that I'm frequently asked exactly how users can slice and dice our database. I've broken down the filtering capabilities available to BDRs, AEs, MOPs professionals and more by our packaging tiers. Please find the…
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Does your company have a distinct voice or tone online?
Looking forward to showing you all the newest developments with Conversational Email at the next Customer Town Hall on Wed, May 24th...but...I'd much prefer to show how it would work for one of you, instead of how it would work for 6sense. It will be best if you think your company has a unique tone or style in your website…
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6sense's New Trust Center (SafeBase) is Live!
We are thrilled to announce the launch of our new Trust Center https://trust.6sense.com/ - powered by SafeBase. SafeBase is 6sense’s customer facing Trust Center that enables customers and partners to proactively review our security, compliance, and privacy information. With SafeBase, you have self-serve access to download…
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Coffee & Donuts: 6sense Revenue AI for Sales with Ernest Owusu
In case you missed the live event, join Ernest Owusu, Senior Director of Sales Development at 6sense will share how we leverage our groundbreaking new technologies to consolidate sales contact data and improve our sellers’ prospecting workflow. You can check out the recording at the bottom right hand of this page!
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Which G2 plan/tier do I need to pull in intent into 6sense?
Q. What type of contract or plan do I need with G2 in order to have their data pulled into 6sense? A. To quote the manual, "To receive Buyer Intent signals, each of the products connected to this integration must be subscribed to G2's Pro plan or higher." Full documentation of 6sense + G2 here.
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Do sellers who only have access to the iFrame have access to RevCity?
Q. Do sales reps who only have access to the 6sense iframe in SFDC have access to RevCity? A. Yes! Sellers should create a RevCity account, and 6sense Customer Marketing can manually update their user role so they can access all RevCity content. Email revcity@6sense.com for assistance.
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Seeing exported contact names, not just number of exported contacts
Q. Can I see the actual Contacts purchased and exported, not just the number that have been purchased and/or exported? A. Yes you can! By using the Exported Contacts filter set to True under Lists & Exports, you can see all the information about each individual contact, including name, company, title, location, etc.
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Looking for a Work-Around: Segment Upload Not Yielding a Matchable Account
Hey y'all, I hope all is well. Today we attempted to create a segment via "Upload an Account List" - one of our accounts did not match, however we were able to search and find this account in 6sense. We have tried several ways to add this found account to our segment (equals name, contains name, equals domain, etc.) but…
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Segment by uploading Account List - reasons for unmatched accounts
Hi all, This might have already been asked and subsequently responded to but I couldn't find the discussion thread if it is. When creating a segment by manually uploading an account list, what are the main reasons that 6sense cannot match your accounts? I often get the reason for unmatched account as "other" which is vague…
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What are some different campaigns you're currently running?
Hey Rev City! I'd be interested in hearing some different campaigns you're currently running. I'd specifically love to hear about some campaigns for existing customers, or lost opportunities etc.. Thanks!
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Top Metrics and KPIs?
I am looking for a handful of top metrics to report on a weekly or montly basis to higher ups that explain the work we're doing and the impact it's making. A few ideas i have so far: Percent of reach by marketing across our target accounts, ICP accounts, etc. Percent of engagement by marketing across our target accounts,…
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Cost Analysis
Hi there - is anyone running a cost analysis for 6sense? We don't have any clear closed won opps from 6sense yet, so wondering how people are reporting on ROI, or cost per engagement? I'm considering looking at cost per new 6qa, cost per site visit, that type of thing.
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🎥 Getting Sales to Adopt 6sense (Latane's Listening Tour)
Hey RevCity!! I'm on a Listening Tour with @Saima - we're visiting 30 customers in 30 days - and we've been hearing some common themes along the way. I thought I'd record a few videos for you all to address these topics! This quick video is all about how to get Sales to adopt 6sense. I've been hearing a lot of customers…
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6sense + Bombora Best Practices
Wondering how others leverage Bombora company surge intent data outside of the surge topics within 6sense. Right now, it appears the integration is one-directional (Bombora into 6sense) but are there other ways to have the two interact symbiotically?
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🎥 Recommendations for Marketing Ops Talent (Latane's Listening Tour)
Hey RevCity!! I'm on a Listening Tour with @Saima - we're visiting 30 customers in 30 days - and we've been hearing some common themes along the way. I thought I'd record a few videos for you all to address these topics! First up: Marketing Operations Talent! This role is so critical to your overall marketing success. If…
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🎥 Tee Up Contacts for In-Market Accounts (Latane's Listening Tour)
Hey RevCity!! I'm on a Listening Tour with @Saima - we're visiting 30 customers in 30 days - and we've been hearing some common themes along the way. I thought I'd record a few videos for you all to address these topics! I've been hearing a lot of customers say that their Sales team isn't sure what to do with an in-market…