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Top Display Campaigns & Ad Trends: Breakthrough On-Demand
Presentation from a previous Breakthrough session with Michael George, VP of Brand Experience, and Jeff Siegel, Director of Strategy at 6sense.
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📺 Sprout Social On Reaching Customers Faster with 6sense
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When to use 6sense for display campaigns vs another platform?
@Kyle Dugan curious your thoughts here (and others!) marketers typically have multiple display platforms to pull from, when should a customer use 6sense and/or another platform? A few things that come to mind that would lead to using 6sense display: focus on net new business where you have a lack marketable contacts your…
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4 Revenue Plays for Google Ads
In May we launched 6sense Segments for Google Ads to help customers easily, effectively, and affordably engage buyers with digital advertising. The new product automates and streamlines the process of identifying, managing, and sending first-party contacts to Google Ads. By appending additional contact information such as…
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Happy World Gratitude Day 2023
First of all, I really love that there's a World Gratitude Day. Secondly, I think I speak on behalf of everyone at 6sense, but we are so grateful for YOU our customers! We love this little family of ours and we can't wait to see many of you in person at Breakthrough next month. In honor of this day of gratitude, how about…
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Your new neighbors - 6sense Research is in RevCity!
Hey all! We’re thrilled to announce that 6sense Research now has its own neighborhood in RevCity we’re calling the Research Road. Our team, led by thought leader @Kerry Cunningham (a 25-year industry veteran and former Forrester Analyst), has been researching everything B2B over the past two years and we’re eager to share…
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WATCH: Ceros Shortens Their Sales Cycle with 6sense Intent Data 📺
Julia Elmendorf, Manager of Sales Development at Ceros, shares how her team uses 6sense intent data to shorten their sales cycle. With 6sense, Ceros has created over 100 different GTM segments that have helped narrow down their ideal customer profiles (ICPs) and target accounts. This has led sales reps to conduct more…
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ThreatConnect Decreases Sales Cycle Length by 37% Using 6sense
ThreatConnect, a cybersecurity platform, adopted 6sense to empower sales team members to identify accounts that were in-market for their solution. While refining ThreatConnect's account-based GTM strategy, 6sense also helped reduce sales cycle length by 37% for their highest value ICP accounts. @Arpine Babloyan, VP of…
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*UPCOMING 6sense Town Hall - 9/27/23
Hi Everyone, I'm super excited for the upcoming 6sense Town Hall taking place next Wednesday, September 27th! My name is Emily and I'm the Enterprise Marketing Manager for Sandler 😊 We officially launched 6sense in our organization back in May of this year and, since then, the insights and results have been game-changing…
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Are LinkedIn Campaigns counted as “6sense Media Campaigns” on the dashboard?
Yes! Both 6sense Campaigns for LinkedIn and LinkedIn Segment Sync both roll into “6sense media campaigns” on the main dashboard.
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Facebook Advertising Success
Hi everyone, I have a question about your success using 6Sense for Facebook. I know LinkedIn is much more powerful when it comes to their b2b targeting capabilities but curious if anyone has found success using Facebook. Looks like 6Sense is using People Data Labs as their contact data enrichment but I'm not familiar with…
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Success stories: G2 and Bombora
Hi all, has anyone had great success using the G2 integration? If so, do you have any pointers or success stories to share? Alternatively, if you've found success using the included Bombora topics, could you share best practices? Thanks
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Uploading account list: global companies
Many of the companies we target have a global footprint. When uploading an account list, do I need to include separate rows for every country that an account operates in where I'd realistically want to target their employees?
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Book Recommendations
We've all read No Forms, No Spam, No Cold Calls. What other books would you recommend?
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Which segment reporting visualizations best help you tell a performance story?
We primarily use reporting that lives outside of 6sense, but I would like to get the most out of the reporting offered directly in the platform. Which visualizations seem to get the most intrigue from other teams or assist you the most in telling a performance story? Thanks!
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Quick Question: Does Account Enrichment utilize credits?
See title.
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6sense Secret Sauce - Recap & Recordings
Recently concluded, our virtual event provided an illuminating glimpse into a "Day in the Life of a 6senser," showcasing the seamless fusion of technology and data that amplifies our professional prowess. This event stands as your gateway to realizing the full spectrum of possibilities that unfold when armed with the right…
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Publish Segment - not syncing with SFDC
Hello everyone, I've encountered consistent issues when trying to pull lists from SFDC after completing an orchestration in 6sense. Despite multiple attempts and working with our CSM, this issue persists. After the orchestration process, when I attempt to publish the segment, I'm always presented with a greyed-out…
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Are Your Email Alerts Working?
Hi there! Hearing from many members of my sales team that their email alerts are not working - a link is clicked and the browser just sits there. I confirm the same thing. The URL has this at the beginning: https://t.6sc.co/img.gif?redirect=THEACTUALURL I think that is causing the issue... But wondering if others are…
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Outsourced Digital Advertising / Media buying agencies skilled in 6Sense?
Hi everyone, Does anyone use any external agencies to support their 6Sense advertising execution? Could anyone recommend any? (We're based in the UK but operate globally). Currently, my DG team is managing this themselves, however, it's not their primary skillset and I believe could be better managed if consolidated under…