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Tips and Best Practices for a Newbie Customer
Hi there! Our company adopted 6sense about 3 months ago and I was fortunate enough to attend the Breakthrough 2024 conference in Las Vegas! What an amazing event 😃! I learned about all of the impressive things our company can leverage with 6sense and was truly amazed. That being said, I hope I'm not the only person who is…
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Tips for Utilizing G2 + 6sense
The G2 + 6sense integration allows for more visibility into target accounts with all of your intent data available in one system. Internally, our teams use G2 intent in a lot of our campaigns. More specifically, we use the "Product Profile Pageviews" and "Comparison, Alternatives, and Ad Pageviews" filters for later…
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Breakthrough 24 recaps & decks are now live
Las Vegas was shining this week as RevHeads learned together, laughed together and celebrated together. We can't wait to be back at the Fontainebleau next November to run it back. 🤩 Breakthrough recaps & decks are now live. All Main Stage recordings will be added on 10/28. Till next year, RevHeads!
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Intent signals - Role - Provided By Customer
Hello! We're deep-diving into Intent Signal reports and running into a few questions. Does anyone have a definition for these categories? Where is 6sense getting this data from? Demographic Signal: Role - Provided By Customer Demographic Signal: Lead Source
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Virtual User Groups are BACK!
It’s time to gather ’round and swap stories, share wins, and maybe even shed a tear or two (happy tears, of course). Next Thursday, October 17th, @Damon Mclean will host our October Virtual User Group session. Join to: Meeting fellow trailblazers on the 6sense journey Trading insider tips and tricks (the only kind of…
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MAPs and CRMS - Overcoming obstacles
Hi All! I need your expert views as users! for our MAP - We us HubSpot, and for our CRM, we use Salesforce. All Salesforce data is replicated daily into HubSpot. We use the 6sense iFrame. We have hit some challenges on our IT Development Roadmap and we are severely limited on how many, if any, extra fields we can add to…
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Drive GTM Alignment using 6sense's Account Temperature
Export account temperature to your CRM via Data Workflows Enrichment. Unlock the following use cases to further align your GTM teams to help drive predictive pipeline and revenue: Target cold accounts with brand awareness campaigns via 6sense Advertising Automate AI-driven outbound email campaigns using Conversational…
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How to remove Email Opens from Counting as Engagement in 6Sense
Hello community, have a feeling that email delivery / email opens have been conflating the true engagement that we are able to derive from our MAP/CRM Campaigns. Would appreciate if anyone can share their experience turning this off specifically: 1. what rules did you write 2. did the change affect historical engagement…
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ABX model - what is working for you?
Hey all - we're looking to expand our ABM program to ABX. Does anyone have any great resources or materials they can recommend? Is anyone finding success with their current model and willing to share a bit around it?
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Track ABM impact in your funnel in Salesforce
Hi RevCity Community! This question may have been answered several times. How do you track the impact of ABM on your funnel within Salesforce? Today, our ABM is powered by three main verticals: Leads created via direct export from 6sense to Salesforce, where these leads have the lead source set as ABM. Accounts that we try…
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Hooray for 10K 🎉
RevCity officially hit 10,000 members this week - wow, what a milestone! SO happy you all are here, thank you, thank you, thank you - this community is a powerhouse of knowledge, innovation, and collaboration and it is all because of YOU. Thanks to our RevHeads for continuing to show up for one another! You make RevCity a…
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Update a Segment from Account List Upload
Is there a way to update the account list of a segment created by file upload without having to create a new campaign?
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My 6sense Advertising 2024 H1 Audit
Helloooooooooo RevHeads! I just received permission to share with all of you an audit I performed on our ads earlier in the year. Before I begin, I just want to note that this is a representation of what we ran during the timeframe - a baseline, if you will. Not every ad type or capability was fully utilized/assessed and…
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🎥 Measuring What Matters: Using Dashboards to Uncover Pipeline & Revenue: Webinar Recap & Recording
In this webinar session on September 10 experts at Syniti and 2X shared how to use dashboards and data to uncover pipeline and revenue. Ellie Sawdy (Global Growth Marketing Manager at Syniti), Nick Salvatoriello (Director of Partnerships & Strategic Alliances at 2X), and Adam Kaiser (VP, Brand and Growth Marketing at…
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RevCity September ’24 London User Group Event Recap
Missed the latest RevCity User Group event in London? Don’t worry, we’ve got you covered! Hosted by Gilroy at the stunning St. Dunstan venue, this second edition of the event brought together sales and marketing leaders from across 6sense’s community to share insights, campaign ideas, and strategies for maximising 6sense’s…
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Best practices for getting Sales Team to Adopt
Hi everyone. I'm looking for some advice on how to encourage my sales team to actively use 6sense. For those of you have successfully gotten your sales team to frequently engage/use with the tool, what strategies or methods work best for you? How did you enable them for this success?
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Filtering out subscription / unsubscribe forms in segment or intent
Hey all! I set up a segment for one of our strategic sales reps for their region and a particular solution we offer. We offer education solutions and many schools roll up to one large URL for district. My initial segment had about 19 accounts with just account owner and keyword group I set up email intent alerts and…
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Multiple 6sense Instances to a Single MAP/CRM
Hi, Has anyone got experience of connected two 6sense instances (not multiple models) into a single MAP/CRM? Would be great to hear some of the benefits and pitfalls around this - our use case is for different BUs within the same organisation that each has very different audiences. TIA!
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Ask us about GA4
We've heard some customers are experiencing roadblocks with GA4, and we're here to help! Please leave your questions below and our Digital team will help you out. 👇️
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Integrate the webtag in your tech stack without GTM
If your tech stack does not include Google Tag manager, you can still integrate the webtag with your other tools. This can be achieved by intercepting the webtag's default behaviour without affecting the dataLayer object much (in case some of your tools do make use of it). Here's an example of how you can send Company Name…