Multiple 6sense Instances to a Single MAP/CRM

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Jennifer Coe
Jennifer Coe Posts: 2 ✭✭✭
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Hi,

Has anyone got experience of connected two 6sense instances (not multiple models) into a single MAP/CRM? Would be great to hear some of the benefits and pitfalls around this - our use case is for different BUs within the same organisation that each has very different audiences.

TIA!

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  • Brandon McBride
    Brandon McBride Posts: 293 ✭✭✭✭✭✭

    I have not, but I am curious about the reasoning behind the approach if it's something you can share.

  • Jana_Marketing_Maven
    Jana_Marketing_Maven Posts: 81 ✭✭✭✭✭✭

    We have multiple models in one CRM (and separate divisions within the CRM) but haven't dealt with separate 6s instances.

  • Jennifer Coe
    Jennifer Coe Posts: 2 ✭✭✭

    We're trying to find the best approach to manage different BUs around the business in the same 6sense - we'd of course have multiple models but different teams using it also. For those that have multiple models within the same 6sense, I'd be very interested in hearing any challenges that you have encountered around this please?

    One of the points is that the main overview dashboard (things like top keywords etc) would have a mix of data and therefore people wouldn't be able to get an 'at a glance' picture. Has anyone found a way around this?

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