🎥 Replay Ready: BLUEPRINT Session 2 | Beat the Competition: Build Takeout Campaigns That Convert

Options
Victoria Squire
Victoria Squire Posts: 15 6senser
edited July 23 in All Discussions

The replay from today's Beat the Competition: Build Takeout Campaigns That Convert session is now available! Watch it here.

ICYMI: In this power-packed second session of 6sense’s BLUEPRINT series, industry experts Morgan Cole (VP, Demand Generation, Red Canary), Bailey Booher (Principal Solutions Consultant, 6sense), Adam Kaiser (VP of Brand & Growth Marketing, 6sense), and Melissa Werkenthin (Director of Revenue Operations Strategy, Intelligent Demand) walked through their blueprint for building and executing competitive takeout campaigns that work.

They shared:

  • Their proven blueprint for building winning competitive takeout campaigns, including their strategic framework
  • Essential tactics for cross-functional alignment & coordination and campaign launch
  • Step-by-step how to execute and measure a best-in-class takeout campaign that converts, covering channels, optimizations, and tools including 6sense’s Audience Workflows

💡Don't miss Bailey showing how to build a competitive takeout campaign in 6sense's Audience Workflows in real-time at the 26-minute mark!

If you're a 6sense customer, we recommend this 6sense academy course on Audience Workflows to get started.

We also created a blueprint guide to help you start implementing these strategies today.

Let us know your thoughts/questions about the session in the comments!