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📚 Reltio Saves 1,098 Hours of BDR Time with 6sense’s AI Email Assistant
Reltio, a data management platform, solved their limited BDR capacity with 6sense's AI email assistant, Conversational Email (CE). With CE, Reltio achieved a long list of impressive results, including: Doubling BDR capacity without adding headcount 7,200 conversations conducted 20% increase in actionable sales pipeline 20%…
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📚 Revolutionizing ABX Strategy: JAGGAER’s Journey with 6sense and 2X
JAGGAER, a world leader in procurement software, was no stranger to a common challenge in the B2B industry — optimizing ABX with limited resources. So, JAGGAER turned to 6sense and 2X supercharge their ABX strategy. Here's how: Automatic Scoring: Implementing 6sense’s Predictive Analytics model to score hot accounts…
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Two Weeks Until BDR Appreciation Week 2025 Kicks Off!
T-minus 14 days until BDR Appreciation Week kicks off and we want YOU to join us! BDRs rarely get a moment in the spotlight … but they sure deserve it. That’s the sole reason BDR Appreciation Week exists — to show love and recognition to BDRs and their leaders who otherwise may not get much credit. A glimpse into all of…
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6sense Research and Sloane Staffing: ABM/X Benchmark Report – Share Your Voice
Hi everyone! We’re excited to share that 6sense Research is partnering with Sloane Staffing to create an ABM/X Industry Benchmark Report. This report will cover how ABM/X teams are structured, measured, hired, supported, and more. If you have an ABM/X motion, we’d love to hear from you! Share your perspective through an…
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📚How Dremio Boosted Google Ads Pipeline by 90% with 6sense Integration
A large part of Dremio's growth strategy involves 6sense and search engine marketing. While Dremio was driving leads through Google ads, they weren't converting to pipeline to justify the level of spend. @Jim_Lionhurst shares in our latest case study how his organization supported Dremio in integrating 6sense with Google…
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Use Company Identification API separately
Can I request the 6sense Company Identification API by providing an IP address as the input param in one of the microservices used on the website? This document does not provide the details. It shows that the response can only be fetched on the client side. Is it possible the data can be retrieved on the server side using…
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Update Campaign Member Status in SFDC for Ad Engagement
Help! We track ad engagement on the account level in Salesforce with the campaign object and update the campaign member status accordingly - (i.e. Enrolled is default status and means they were reached in a campaign; Impressions received ad impression; Clicked is responded status and means an ad was clicked). The…
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Segments from Account Intelligence to ABM
I want to take an account list I created in Account Intelligence and copy it to the ABM platform so I can market to the same segment, view holistic activity for all accounts in the list, and report on it. How do I do that?
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MAP Email Nurture + Conversational Email
Hi revheads, We have been working on stage-based 4-email nurtures that would be used for new contacts, and for existing contacts as they move through the stages. So if a contact is new and in Awareness, they get the awareness nurture. Then, if that account later moves to Consideration, all the contacts at that account get…
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6sense and Opportunity creation in Dynamics 365
Hi all, looking to connect with fellow 6sense users and learn/share processes on how opportunities are created with Microsoft Dynamics D365. Would love to discuss whether your process is manual, semi automated or fully automated. What steps you took along the journey to get to fully automated and what challenges you faced…
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Keyword group overhaul
Hi all, Our marketing team recently embarked on a massive keyword update in our instance of 6sense, and the next step is to now overhaul/re-organize our keyword groups. We are a B2B SaaS organization in the HR tech space, and I'm thinking of using product lines, competitors, key campaign themes, and key HR-related themes…
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Advanced Notification of Two-Factor Authentication for all 6sense Customers!
All 6sense customers will have two-factor authentication installed for accounts between February 13th and February 28th. You will start seeing notices when you log into the 6sense platform starting January 23rd, so that you and your team are aware of the change ahead of time. What is Two-Factor Authentication? Two-Factor…
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Identifying Potential Resellers Using 6Sense
We’re currently exploring how to best leverage 6Sense to identify potential resellers for our niche mobile app security solution but we’re encountering some challenges due to the nature of our targets. Many of our ideal resellers are smaller companies that may not generate high levels of intent signals, making it difficult…
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Why Integrating 6sense with Google Analytics and Google Ads is Crucial (and How to Do It)
Hey RevHeads! We have a great new resource I wanted to share with you - Why Integrating 6sense with Google Analytics and Google Ads is Crucial (and How to Do It). By combining 6sense’s account-based insights with Google’s tools, you can pinpoint high-value accounts, track their behavior on your site, and use that intel to…
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How to Build a Winning ABM Team in 2025
Hi RevCity!! Cailyn here from Sloane Staffing, 6sense's exclusive talent partner. As we step into this year, we thought it would be helpful to share some insights on how to build a winning ABM team in 2025. Like most things in the B2B world, ABM is ever evolving and your account-based team might look a little different…
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Looking to become an ABM Expert? It's time to level up!
If you're looking to level up your account-based marketing game, look no further than the Level Up: ABM 101 webinar series! You can now watch all eight levels on-demand. Each session link below contains the webinar recording, slides, and helpful resources. Explore Level 1 (Part 1): Why Go Account-Based? featuring 6sense’s…
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*NEW* SourceForge Integration for Mutual Customers!
We’re happy to announce that mutual customers of SourceForge and 6sense can now leverage SourceForge data in segment filters! Leverage SourceForge intent data to build segments and gain valuable insights including data from 20M monthly B2B software buyers from the world’s largest software comparison website. Here are the…
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2025 will demand MORE of MOPs: Are you ready to lead with confidence?
With all the changes marketing teams will need to undertake in 2025 to address the new buyers journey, MOPs is perfectly suited to help lead the charge. Are you ready? We hosted Mike Rizzo and Darrell Alfonso, two MOPs heavy hitters, to talk about the new, evolving and more strategic role of MOPs for 2025! They also…
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Strategic Priorities: 6sense Mutual Success Plans
At 6sense, we’re heavily invested in our customers’ success; as we progress in 2025, we’re enhancing how we support our customers through the 6dimensional™ Success Model by introducing Mutual Success Plans. Mutual Success Plans (MSPs) are a tool your customer success manager (CSM) will support your team with to drive and…
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New Year, New Campaigns (Share the Wealth Chain: CE AI Agents)
Happy New Year! (Not sure if we are past expiration date on that?😜) All of our CE AI Agents are wondering what work they will be up to in 2025… At Breakthrough we discussed sharing more amongst each other in this community different CE campaign plays. As we all think about what campaigns/plays we are going to try this year…