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6sense segments to target MSSP accounts
Is anyone using 6sense segments to target service providers? I would love to chat about how you build the segments!
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Best Practices: Linkedin Campaigns
To ensure best-practice execution of 6sense-LinkedIn campaigns, there are several helpful tips and nuances to be aware of as you work across these two sophisticated platforms using the integration. [Also see this Knowledge Base article] User Access Management To access and manage LinkedIn syncs users will need to have the…
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Discover website domain using the company name
Hi 6Sense community, I have a CSV file with over 400 company names, country, city and state. However, I do not have the website domain (URL). How can I enrich this file using 6Sense? 6Sense asks for the domain as a mandatory field to upload, which is exactly what I need. Any insights? Best, Lucas
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Ask a 6sense BDR anything (March 2024)
6sense is a powerful but complex tool - and our BDRs are here to help. We're happy to share our newest RevCity offering - Ask a 6sense BDR anything. Think of it as having your own personal hotline to our BDRs, who know what you're going through and have your back. 👊 Leave your questions and current roadblocks below, and…
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Ways to Optimize Third Party Event Spend and Engagement
Four years ago, event budgets dropped significantly when the world shut down due to the pandemic. But now that events - and money spent on events are back in full swing - let's make sure we are optimizing that spend, along with the attendees' experiences. Having spent a large portion of my career in field and event…
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Executive vs Technical Buyer Content and Messaging
Hi Everyone, We are planning two separate content/ messaging campaigns for a pilot ABM program, but we've had some questions about differentiatiating between technical buyer and executive-level content at each stage of the buying process. Does anyone have any tips on the following: Types of Assets: What types of assets…
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FAQ: 1:1 Campaigns
What are 1:1 campaigns? 1:1 campaigns target a single account rather than multiple accounts. As such, you will not typically be able to spend much on these campaigns or deliver a high volume of impressions, with the trade-off of garnering high-value clicks to support conversion efforts. When should I run these campaigns?…
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Five upcoming User Groups on the books
It's happening! We have our four five User Groups planned and on the books. 📍Austin, TX on 3/27 - REGISTER HERE (lmk if you'll also be there!) 📍Boston, MA on 3/28 - REGISTER HERE 📍Denver, CO on 4/3 - REGISTER HERE 📍San Diego, CA on 4/11 - REGISTER HERE 📍Philadelphia, PA on 4/25 - REGISTER HERE Confused about what a User…
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Ever wondered how 6sense builds out its Personas.......wonder no more!
Hey everyone!! If you've ever see how 6sense talks about its plethora of Personas and how we multi-thread into our buying teams, you might be thinking how do we build out those Personas and stamp them over to the Contact to be able to work with them. Well, if you head over to the OpsCrew Neighborhood to hangout with the…
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Are you capturing LinkedIn Sales Navigator activities in 6sense?
Recently met with a Sales Director who was worried 6sense would miss a lot of his team's prospecting activity since so much of it is done via LinkedIn (connection requests, InMails, etc.). This isn't a 6sense issue so much as it's a LinkedIn + your CRM issue, and the good news is it's relatively easy to solve! Since 6sense…
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CE Knowledge Base - how to organize
Hi all, I would like to exchange on how to best organize the knowledge base considering that you have more than one product and multiple persona groups. How to manage 3rd party content or if new content is released you would like the AI writer to include that. Is this content you add to the knowledge base of is this…
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CE AI Prompt
Hi all, working in Rev Ops I look after the CE tool and very excited about the potential this tool has. The challenge I encounter is that I have updated the knowledge base with content for multiple product groups. I noticed that if I don't specify the content I want the AI writer to pick from, it will just mix it all…
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LinkedIn Ad Objectives for ABM
I've been facing a recent challenge of determining the right ad objective for LinkedIn whet it comes to ABM programs. What ad objective(s) have you experienced the most success with? Brand awareness Website visits Lead Generation other? Our paid media expert is pushing for lead generation as this objective has typically…
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NEW | Vertical Neighborhood for Financial Services and Manufacturing
🌟 Exciting News for Financial Services & Manufacturing Revheads! 🌟 Introducing the Verticals Neighborhood, featuring categories specifically for Manufacturing and Financial Services. This community is designed to cater to your industry-specific needs and provide dedicated 6sense support. Be sure follow your industry to get…
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We're making our monthly events easier for you
We've updated our monthly event cadence to make things easier on you and your teams. On the third Thursday of every month, 6sense's Customer Marketing team will host a webinar to further your 6sense journey. 🙌 The webinar will alternate from Quarterly Product Update (formerly Customer Town Hall), 6th Street Live and…
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Using 6sense tracking on technical documentation sites
My company uses Readme.com for our technical documentation site. We'd like to start tracking accounts who visit this site in the same way we track our website in 6sense. Has anyone done this or know if it is possible?
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Ad Issues
6S had to reactivate an ad and it’s still having issues. Do we need to publish it directly in LI? Does anyone have any suggestions because ad spending isn't happening and impressions aren't increasing?
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Who is using Orchestrations for Outreach/Salesloft?
Would love to gain some insight and learnings from those using Orchestrations for either Outreach or Salesloft — how is it working? Is it challenging setting up the contact record data requirements ahead of time to get the orchestration to run the way you want it to? Or maybe you're having success? Today, we are…
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LATAM Market + 6sense
Hi, Our LATAM sales team wants to leverage 6sense, however this region used a different CRM. We in N AMER and EMEA use SFDC and Latam uses Hubspot. We have Hubspit synced as the marketing automation tool for N AMER, however we are unable to sync Hubspot as the CRM to our 6sense instance. Our partners in LATAM are…
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Ad Creative Review
Hi, I'm interested in any feedback on this ad creative. Thanks!