Metric Monday: Countdown to the 2025 State of the BDR Report - Supported BDRs Earn More Quota

Hi all,

Happy BDR Appreciation Week! 🎉 This week is all about celebrating BDRs and equipping you with insider tips to boost your skills. Here’s what’s in store:

💙 Hands-on guides to elevate your prospect outreach, social selling, multi-threading, and more.
💙 AI-powered strategies to make your workflow easier and help you hit quota faster.
💙 Live Q&A with pros Nick Cegelski and Ernest Owusu on Feb. 11—bring your questions!
💙 Latest research on the state of business development in 2025.

The research team is excited to deliver that last one 🙂—thanks to all of you who shared your experiences with us. Our 4th annual State of the BDR report drops Friday, 2/14 🩵 But we know waiting is tough 😉, so we’re sharing a stat a day until then.

Kicking things off with a 🔥 one: For the 4th year in a row, BDRs who feel supported in their roles outperform their peers—earning 15% more of their quota! Backed BDRs = better results. It’s that simple—and that important.

We have a lot more about this in the report, including how we measure support and how it’s tracked over the past four years, exactly how much more quota highly supported BDRs bring in vs. those who don’t feel as supported, the tools BDRs say would help them feel more enabled, and much, much more! We can't wait to share!

@Kerry @Ernest Owusu @Sarah Wylie