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If you think you’re personalizing for your buyers with A/B testing… think again. Today’s buyers expect experiences that adapt to their journey, not just button colors or headline swaps. In this post, we share how 6sense users can move from simple tests to journey-based personalization — aligning experiences to intent…
Hi Revheads! Working through some concerns with our persona map, and wondering if we missed something at implementation. We use Salesforce as our CRM. In Sales Intelligence, we are seeing two things: 1) suggested actions on persons who are disqualified in salesforce 2) persona map mess - disqualified persons still showing…
Hey everyone!! If you've ever see how 6sense talks about its plethora of Personas and how we multi-thread into our buying teams, you might be thinking how do we build out those Personas and stamp them over to the Contact to be able to work with them. Well, if you head over to the OpsCrew Neighborhood to hangout with the…
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