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NEW! Frontline Sales Manager training course online and available for download
There is a 1-hour Frontline Sales Manager training that has been available online for about a month now at https://certified.6sense.com/flm-training. Managers could Sign Up (not Sign In) and take the course that covers 3 of the foundational capabilities of 6sense (account matching, buyer's intent, the Buying Stages model)…
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Are your Sales Enablement people over-achievers?
Hopefully by now you are aware of the Sales Certification as the best way to get your sellers educated (and entertained) on 6sense Revenue AI for Sales™. It not only covers how the product works, but also the larger context around buyer's intent and the nuances of our AI models. If you are not already sending new Sales…
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It's Model report refresh day!
It's the 3rd of the month which means everyone with Predictive has a Model report with updated metrics based on activity back in August (remember, the model predicts likelihood of an opportunity opening in 90 days). At 6sense, our metrics are basically the same as the month before. Our baseline increased from 1.72% to…
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New in the Academy! Frontline Sales Manager training
If you attended my 6th Street Live session about sales adoption earlier this month, I emphasized how important frontline sales manager buy-in is. The adoption of every sales tool lives and dies at the frontline manager level. We now have a new, 50-minute frontline sales manager course within The Academy, although it may be…
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Essential reading for BDR Leaders
I assume every BDR leader knows of Jen Allen-Knuth, formerly of Challenger, co-host of the 30 Minutes to President's Club podcast for almost a year, now out on her own consulting and motivating at SKOs. Three weeks ago, she launched a newsletter, and I've gotta say, I find it essential reading for anyone that cares about…
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Links to SNL clips from 6th Street Live about sales adoption
Here is the link to the Next-Gen Seller certification. Here are links to the Saturday Night Live sketches referenced in the 6th Street Live session about sales adoption. Warnings: Happy Fun Ball Lower your Expectations: Matt Foley, Van Down by the River Certification: Hidden Valley Ranch Frontline sales manager training:…
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Looking for some ideas to increase Sales' adoption of 6sense?
It's finally my chance to shine on 6th Street Live next Thursday, August 15th with an engaging session about re-engaging disengaged sellers. I'll be sharing some relatively-easy-to-execute ideas to increase Sales' adoption of 6sense. I've spent most of the last year training 1,000+ sellers, virtually and in-person, so I've…
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Hiring Now! Senior Manager, Sales Enablement (US - Remote / HQ San Diego)
Join Cetera Financial Group as a Senior Manager, Sales Enablement and lead the transformation of our sales enablement strategies to drive revenue growth. Collaborate with executives to implement impactful, scalable solutions, and play a key role in revamping our demand generation approach. Be part of a fun, collaborative,…
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6sense for Public Sector
Going to market with 6sense - Public Sector/Federal Teams edition! Check out this video to understand the three main use cases for using 6sense to drive efficiency when selling to the federal and public sector space.
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The latest thinking on rolling out 6sense to Sales
Subject to change as we learn more information, but this video shares our latest thinking on the best practices used in rolling 6sense out to Sales. The video is 12 minutes long in full, but you can get a sense of the 11 steps in the first 3 1/2 minutes; the remainder of the video is more detail on each of the steps. If…
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Take "No 6QA left behind" seriously, not literally
If you've been around these parts long enough, at some point you've probably heard some 6sensor use the phrase "No 6QA left behind." It originated several years ago when we realized even we weren't working all of our 6QAs. We dug into the reasons why and began an initiative inspired by the "No Child Left Behind" law that…
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Can Happy Model Metrics Refresh Day wait until after the holiday?
It's probably going to have to! Apologies for posting this in the late afternoon before a four-day weekend, but it is the 3rd of the month which means everyone's Model metrics refreshed. More than that, though, the visual of the Model metrics report has changed as well. The report essentially shares the same information,…
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Top 25 Reasons to Migrate to the new Sales Intelligence UI
Most of you here already have your sellers using the newest Sales Intelligence (SI) app, the one that is full-color and released over a year ago in March 2023. Some of you may still be on the Legacy SI for any number of reasons. If a reason is that you are unclear on what improvements are in the new SI, I've tried to list…
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Sales & ABX Alignment Ideas
Hello friends! I am working on continuous alignment of our ABX strategy with our Sales leaders. I have two bi-weekly calls — one for NORAM and one for EMEA Sales leaders. Most of the time I have strong attendance, but they are pretty quiet on the call. I cover the following topics: current and upcoming ABX campaigns…
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Model metrics refreshed today, the 3rd of the month
It's the 3rd of the month. Model metrics refreshed for everyone today. In case you need a reminder why I believe every Predictive customer should share them with their entire sales team today or tomorrow, the article is below:
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It's time to completely rethink the BDR function
Long gone are the days of volume-based outbound prospecting. What worked in the early days of SaaS to build "predictable revenue" is now counter-productive internally and externally. Sales reps hate it. Prospects hate it. The advent of sales engagement platforms such as Outreach and Salesloft were the beginning of the end,…
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Hi! We're Heinz Marketing- full-funnel B2B experts. It's good to meet you!
If you're checking out Partner Place, you're likely looking for someone to help you optimize your demand engine. You've come to the right spot! We are a small but mighty team of B2B strategists, planners and implementers. We focus on the full funnel approach to help B2B companies sell stuff -- we do that by generating and…
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The Next-Gen Sales Certification is now live!
Do you wish there was an incredibly thorough, entertaining, on-demand training for your sellers that included knowledge checks so you could be sure they absorbed the material? Well wait no more! 6sense's Next-Gen Sales certification is now live! This Certification was designed for inside sellers (BDRs, SDRs, etc.), field…
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Your Model metrics report refreshed on Sunday
I was so busy recovering from the launch of the brand new Sales Certification last week that I forgot my monthly reminder that your Model metrics report refreshed on Sunday (the 3rd of the month, as it refreshes on the 3rd of every month). If you are not sure why, see my post entitled: Why you should share your Model…