Tune in for an exclusive webinar where 6sense’s Head of Research & Thought Leadership, Kerry Cunningham, will delve into the latest insights from the 2025 B2B Buyer Experience Report. Don’t miss the surprising truth from 4,000 B2B buyers about GenAI, research, and what actually drives deals — and, most importantly, what it means for your revenue strategy.
What you’ll learn:
- How buyers are using LLMs in their purchasing process
- The role of vendor content in the buying journey
- Key findings on buyer behavior and preferences
- Startling insights about how and when wins actually happen
Your questions will also be answered by Kerry Cunningham in a live Q&A session.
