Metric Monday: Are BDR Teams Still Growing?

Last year, nearly 80% of BDRs said their organizations were either hiring or maintaining headcount. I’m interested to see how that number has changed — if at all — over the past year, especially given Gallup’s latest global polling showing the economy remains the top concern worldwide. How many organizations have had to make adjustments?

Also, is AI a meaningful player on this front yet? Last year, there was no reliable difference in whether BDR teams were growing or shrinking between organizations that had adopted AI and those that hadn’t.

Which leads to my shameless plug: our BDR survey is still open. We’ve already had a couple hundred of you participate, and we’d love to hear from more. If you’re currently a BDR/SDR and haven’t responded yet, please consider joining your peers. The survey takes about eight minutes, and we provide a $10 Uber Eats credit for your time. If 10 or more BDRs from your organization respond, you’ll also receive a 1:1 strategy session reviewing your results (company email required for incentive delivery and to track companies with 10+ responses. Responses are anonymized and only shown in aggregate).

Link to participate: https://6sense.qualtrics.com/jfe/form/SV_do51etwzhMX2e46

@Kerry