Metric Monday: How many competitors are you up against?

saraboostani
saraboostani Posts: 398 6senser
in Research Road

Sellers, do you know how many competitors you're up against?

Detailed in our 2023 Buyer Experience Report, we surveyed nearly 1,000 B2B buyers and found that they typically shortlist an average of 4 providers during their decision-making process (*but, if you caught our post last week you'll know they largely make their decision by the time they get in touch with sellers*).

How do you use 6sense to beat the competition? Comment below!

pm3OJVqrXqiZAVmx13d3NS_n8I7G0x7blkNWMssys6c22JSdUZ9Z51XxNOTnPQbsHaD_mxwF2gSYV1XqOIXoZOTzY1BU4E3Ba1E3LuAN1Vp1r34GkY5CJhgCVVy89Z292L870GeGSz1gQ9tXlUPY4EQ

@Kerry

Tagged:

Comments

  • Kerry
    Kerry Posts: 188 6senser

    We'd love to hear from you if you have more or fewer competitors. The number of competitors has a big impact on the work a buying group has to do!

Upcoming Events

  • Special Edition RevLabs Live: Agentic GTM That Makes Sense

    About the Event Go-to-market is changing quickly, and 6sense continues to innovate to help you win in this agentic era. In this special edition of RevLabs Live, Kelly Hopping, Chief Marketing Officer, and Kimberly Bloomston, Chief Product & Technology Officer, will share the context behind 6sense’s next chapter and preview…

  • 2026 B2B Buyer Experience Report: The Secret Life of B2B Buyers

    Tune in for an exclusive webinar where 6sense’s Head of Research & Thought Leadership, Kerry Cunningham, and Sara Boostani, Sr. Marketing Research Analyst, draw on insights from the 2026 B2B Buyer Experience Report. They will share what more than 4,600 recent B2B buyers told us about why journeys stall, and what gets them…

Categories