Wednesday Wisdom: 2022 State of the BDR Report

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saraboostani
saraboostani Posts: 318 6senser
edited November 2023 in Research Road

Hey all!

Last week, we highlighted our 2023 State of the BDR Report, exploring how BDRs were faring in the early months of this year when economic conditions began to trend downward. While BDRs maintained their performance, they reported feeling less supported and faced greater challenges in their roles.

In 2022, our survey of BDRs revealed an overwhelmingly positive landscape, prompting us to dub it the "Golden Age of the BDR." They set the bar high, with over 80% of BDRs saying they felt abundantly supported. It is our hope that we can help them find their way back to how they felt in 2022.


As we prepare for another round of data collection in the coming months, we invite you to read our 2022 report. It offers a deeper understanding of just how remarkable the year was for BDRs in 2022.

https://6sense.com/blog/bdrs-achieve-22-higher-quota-attainment-when-they-feel-supported-by-leadership/

@Kerry

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  • Kerry
    Kerry Posts: 133 6senser
    edited November 2023

    And btw, supported here is not a fluffy, amorphous thing. It's a few very specific items that measure the extent to which reps know what to do, believe they can do it, and feel like what they do matters. If they are dialed in on all three, performance flies. If not... Check it out!

  • Rachel Zerilla
    Rachel Zerilla Posts: 218 6senser

    Great stuff here!

  • saraboostani
    saraboostani Posts: 318 6senser

    Thanks Rachel! And our BDR survey collection for 2024 is happening now :) all BDRs/SDRs can participate by following this link!

  • Rachel Zerilla
    Rachel Zerilla Posts: 218 6senser

    YES! Let's get these surveys going!

  • saraboostani
    saraboostani Posts: 318 6senser

    much agreed :)

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