🎥 Customer Story Hour recap ft. BILL - 6QAs, direct mail, selling to SMBs
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Hey, RevHeads!
Our November 2023 Customer Story Hour featured @Talmage Egan , Head of Demand Gen at BILL.
Talmage shared his slides from Breakthrough and covered:
- Automating 6QAs and the Dark Funnel for scale
- Using the predictive model to target "strong fit" accounts with personalized, multi-channel campaigns
- Leveraging 6sense in display ads, direct mail touches, and sales outreach
You can watch the full session here:
Customer Story Hour meetups are a monthly, interactive session where prospective 6sense customers can speak directly to existing 6sense users. They occur on the first Thursday of every month at 8 am PDT/11 am EDT. Registration is available here.
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