Recent Discussions
RevCity is the home for B2B marketing, operations and sales professionals to share best practices and ask questions about revenue AI, ABM and revtech.
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The AI Email Use Case I Keep Coming Back To: Green Hat + Global Consulting Firm
I work in customer marketing at 6sense, which means I spend a lot of time inside our customer stories. This is the one I come back to when someone asks: "Where's the most underappreciated place pipeline leaks?" Right after the form submission. Before sales ever touches it. The problem: A leading global consulting firm had…
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The AI Email Use Case I Keep Coming Back To: Hexagon Manufacturing Intelligence
I work in customer marketing at 6sense, which means I spend a lot of time inside our customer stories. This is one I come back to when someone asks: "How do you build an ABM motion that actually adapts to where accounts are in the journey?" Hexagon didn't just improve their email. They rebuilt the whole operating model…
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The AI Email Use Case I Keep Coming Back To: Simpro
I work in customer marketing at 6sense, which means I spend a lot of time inside our customer stories. This is one I come back to when someone asks: "How do you use AI Email without it feeling like a shortcut?" Simpro didn't treat it like a shortcut. They treated it like a team member. The problem: Simpro's BDRs were…
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The AI Email Use Case I Keep Coming Back To: Custom Truck One Source
I work in customer marketing at 6sense, which means I spend a lot of time inside our customer stories. This is one I come back to when someone asks: "What does fast pipeline impact actually look like?" Five weeks. $6M. Here's how. The problem: Custom Truck One Source had between 45,000 and 60,000 unique website visitors…
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The AI Email Use Case I Keep Coming Back To: Mission Cloud, a CDW Company
I work in customer marketing at 6sense, which means I spend a lot of time inside our customer stories. This is one I come back to when someone asks: "What about event follow-up? We always fall behind." Every team falls behind on event follow-up. Mission Cloud, a CDW Company, found a way not to. The problem: Mission Cloud…