How BioCatch Uses ABX with 6sense to Target the World’s Largest Banks
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BioCatch, a world-renowned leader in financial crime prevention powered by behavior biometric intelligence, ran a 6sense campaign targeting 553 of the world’s largest banks, resulting in a 63% increase in accounts in the active engagement stage.
Jonathan Daly, BioCatch's CMO, says:
“What fascinates me as a communication geek and what excites me about 6sense is that it allows us to listen. If we’re patient and take the time to listen to the signals, we can understand what is meaningful to our buyers and who is a good fit for our product."
Learn how BioCatch leverages 6sense's predictive capabilities and intent scoring to exceed campaign goals:
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Comments
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sooo good! Love to see it!
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Amazing use case for our customers targeting FinServ verticals!!
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