PLG Marketing Strategy - feedback? ideas?

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Hannahduenke
Hannahduenke Posts: 7 6senser
edited April 2023 in All Discussions

Hey all,

We're looking for customer feedback from those who offer PLG and how you are incorporating those into your buying stage based marketing motions.

For example, are you targeting Decision/Purchase accounts? Are you focusing Consideration and retargeting those accounts that viewed the CTA but did not commit (i.e. land on the "thank you" page).

Thanks!