🎥 6th Street Live: How I Built an Award-Winning 1-to-few ABM Campaign Using 6sense

Lauren Triance-Haldane

In this webinar, our Sr. ABX Manager, @Chris Frampton, gave a behind-the-scenes look at how used 6sense Revenue Marketing and Sales Intelligence to build and execute an ABM campaign targeted at Tier 1 & 2 accounts.

This campaign hit 131% of its pipeline target, so you'll want to check it out!

Watch the recap.

Chris Frampton

Can't wait to showcase how I used 6sense to build this campaign that aligned with the timing of the European soccer championships!

I don't want to reveal too much, but the level of personalisation and creative engagement involved helped us break into a number of our key target accounts, who gave feedback such as "...amazing...very well done! What an example of ABM....we loved it, caused a lot of humour in the office."