The most recent content from our members.
RevCity is the home for B2B marketing, operations and sales professionals to share best practices and ask questions about revenue AI, ABM and revtech.
We get asked regularly about 1:1 marketing, and we want to put together a comprehensive take on it, the good and the bad. We would love for it to include examples beyond what we've done at 6sense. If you have any stories, examples, advice — we want to hear it. Happy to anonymize it if you don't want your name or your…
What kind of questions around high-value account to ask Sales leaders to execute 1:1 campaign? And what are the best practices to lauch 1:1 ABM campaign for SaaS product? What is the best way to align with your sales leadership to achieve 1:1 ABM program success in acclerating deal?
Hey All! Will Lyon from 6sense here. I oversee our Vertical and Segment Marketing function and I am excited to show you the 5 step process we took to launch a vertical specific 1:1 campaign across 18 accounts! Here is a deck to take you through how we thought through the strategy, executed and measured success.…
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Rev up your Adobe Summit experience with 6sense, April 20–22 in Las Vegas. From high-impact meetings to exclusive experiences, Club6 is your Havana-inspired hub for connection, conversation, and elevated hospitality throughout the week. There’s an opportunity for valuable rigor amid the relaxation: Use our GTM Maturity…
6sense is sponsoring Forrester B2B Summit in Phoenix April 26-29. And you guessed it, we're bring Club6 to the Arrogant Butcher on April 27th & 28th, just steps from the convention center! Club6 is your oasis away from the conference chaos. From high-impact meetings with 6sense SMEs to elevated hospitality, you'll enjoy an…
Most GTM problems aren’t strategy problems. They’re execution problems. When business units operate in silos, the symptoms show up fast: overlapping campaigns, missed buyer signals, and a pipeline that consistently underperforms. Sound familiar? In this session, we’re pulling back the curtain on how OpenText built a GTM…
The 6sense Chrome Extension is one of the fastest ways for sellers to access richer account insights right where they work — on LinkedIn, company websites, their CRM, and their SEP. In this session, our team will walk you through the key insights available in the extension, show you exactly how sellers bring it into their…