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The busiest sellers also consider Profile Fit
Just as professional athletes can go through a slump, so can sellers. If you're lucky enough to be a seller with too much going on, you'll want to make sure you're also looking at Profile Fit, and not just Buying Stage as you prioritize which accounts to work. You can read a primer on the Profile Fit model here, but in a…
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Psychographics, Skills, + Interests in Revenue AI for Sales
With the launch of Revenue AI for Sales, our Sales Intelligence tool can provide our customers with new data points, including psychographics, skills and interests! This article is intended to help you understand what this data is, and how it is GDPR complaint. What is psychographic data? Psychographic Data helps identify…
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Explaining Predictive Stages to Sales
We've just recently signed with 6sense and one of my priorities is to achieve a level of 'organization readiness' while our custom model is being built. This includes helping the Sales and Marketing teams understand the 4 In-Market predictive stages. I'm familiar with the various ways 6sense defines/describes these stages,…
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6sense's Ultimate In-Person Sales Kickoff Experience (UISKE)
Are you bringing 100s or 1000s of sellers together for an in-person Kickoff? Because do we have an experience for you! We believe that 6sense will fundamentally transform the way your sellers work, but only if they understand what it does and why they should use it. And the more seasoned your sellers, the more skeptical…
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Dos and Don'ts of Spiffs to drive Sales adoption
Nothing beats a fast start when it comes to convincing Sales to adopt something new, and the best way to get a fast start is to exploit the fact that salespeople are "coin-operated." The Golden Rule of Sales adoption, for better or worse, is: The sales team's perception of the importance of the initiative is directly…
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BDR Job Openings - Inbound and Outbound roles at WatchGuard
Hey everyone! We still have 1 BDR opening at WatchGuard for our BDR team. Here is the job descriptions from our website: Inbound: https://jobs.lever.co/watchguard/a462d50f-9f17-4cc8-9f04-0f82036555a2 If you or anyone you know would be a good fit, please apply! Thank you!
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6sense Revenue AI™ REVEALed!
We recently REVEALed 6sense Revenue AI™ for Sales and it was an exciting, jam–packed 45 minutes! If you want to relive the magic or share it with your friends in sales, watch the full event recording below or get the Coles Notes in this overview video: HUGE CONGRATULATIONS to the three attendees who won free Breakthrough…
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BDR Appreciation Week is LIVE!
What is BDR Appreciation Week? BDR life isn't for the faint of heart. They’re rejected on the regular and ghosted the most. Because most of our C-suite began their careers as a BDR, they get just how difficult it can be. That's why we dedicate an ENTIRE MONTH to singing their praises with contests and incredible content.…
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6sense Tips for Field Marketers
One of my favorite ways to leverage 6sense going into a trade show or event is to either a) upload the attendee list into 6sense if one is provided or b) create a segment of accounts researching relevant keywords to the event to better understand my onsite audience. From there we're able to extract important data from this…
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Email Templates
Hello, We're currently in the middle of rolling out 6Sense and I was wondering if anyone has any outreach emails that they'd be willing to share? Specifically interested to see how you incorporate intent data to personalize the emails. Also, how many touches (emails, LinkedIn messages etc.) do you typically aim for?…
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Looking for a new role?
Hey Everyone! As mentioned a few weeks ago, I'd love to make introductions for anyone that might have been impacted by recent layoffs. In particular, two of 6sense's customers (located in the ATL and Minneapolis areas) reached out to me because they're looking to find a BDR leader who has used 6sense in the past. Please…
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Welcome to BDR Block!
We are so excited you're here! BDR Block is a space for BDRs to network, ask questions, access and share resources, and more. It's looking pretty quiet in here right now so help us change that! See below for some content prompts to help get the party started:
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Breaking News from News Team6: REVEAL
Breaking news from News Team6 — widespread protests have broken out against sales tech that many say leads to information overload, time-wasting research, and insufficient time selling. But it doesn’t have to be this way! We’re about to shake up the RevTech landscape at REVEAL, a livestream product launch event on March…
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🎥 Customer Story Hour recap ft. WatchGuard - BDRs, intent data, integrations
WatchGuard's Alex McWethy (@WatchGuard_ALM ), Director of Demand Generation Programs, and Kel Pendleton, BDR Manager, spoke at the December 2022 Customer Story Hour. They covered topics including: How BDRs use 6sense Using 6sense on a global scale (specifically EMEA) The power of intent data Salesforce + Folloze…
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How to Write Effective Sales Copy
This nifty how-to article contains practical tips for writing better copy. It's officially aimed at Sales Reps and BDRs, but the info is helpful for anyone! Topics include: Normal words vs formal words What's in it for the reader Getting to the point Structure (bullets, italics, etc) 3 editing tips Check it out today:…
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BDR Leader Coffee Talk
The BDR Leader Coffee Talk occurs at 9 AM PT / Noon ET every other Friday and is hosted by @Ernest Owusu and @gb. This virtual community series is exclusively targeted at BDR/SDR/Inside Sales leaders - managers, directors, VPs, etc. We cover topics of particular interest to these leaders, such as motivating teams,…
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How to get a prospect’s work email or phone number on LinkedIn or any other website
Step 1: Download the Slintel Chrome Extension. You should also put the kettle on while you’re at it because we’re about to spill some tea. Step 2: Open the LinkedIn profile of the person whose contact info you want to unlock Step 3: Hit “unlock” on the profile. If Slintel doesn’t have the contact information in its…
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How to best prepare for a discovery call
According to Marcus Chan, author of Six Figure Sales Secrets, you have to earn your seat at the enterprise discovery call by getting up to speed on the core buyer beliefs like the pains they have, the cost of inaction, the desires they have, and the things they might doubt. It's not just to move the call forward but it’s…
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🎥 [6sense for 6sense] BDR Management Best Practices
Hey All - Ernest Owusu from the 6sense BDR Team! In this 30-minute video, I walk through many of the best practices that we've used at 6sense to build and scale a high-functioning BDR Org. You'll find information on topics such as KPI's that drive results, compensation structures, and the importance of looking at both…