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Nifty Trick an SDR Shared for Slack Alerts
We had some of our top SDRs share how they use 6Sense on Tools Tuesday and one of them uses the ✔️ emoji reaction in the alerts thread to stay on top of which accounts in her alerts she has already followed-up with. Not sure if you've heard of this but it could be great for you to add to your best practices documentation.
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Tracking Buying Stage Focus by Department/Role
I'm meeting with my ops guy later this week on this to see if it's possible, but some of you may already know if it is or isn't possible. In fact, the folks at 6Sense are probably already doing it. My plan is to stamp the account's buying stage to an activity in Salesforce at the time of an activity. I already have a…
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🎥 Customer Story Hour recap ft. Comet ML - marketing and sales alignment
Hey, RevHeads! Our October Customer Story Hour featured Neal Gupta, Head of Sales Dev, and Michelle Stunkard, Head of Marketing Analytics at Comet ML. Together, Michelle and Neal dove deep into: Mitigating go-to-market and company cultural challenges before implementing 6sense Ensuring Sales adoption of 6sense Using 6sense…
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WATCH: Ceros Shortens Their Sales Cycle with 6sense Intent Data 📺
Julia Elmendorf, Manager of Sales Development at Ceros, shares how her team uses 6sense intent data to shorten their sales cycle. With 6sense, Ceros has created over 100 different GTM segments that have helped narrow down their ideal customer profiles (ICPs) and target accounts. This has led sales reps to conduct more…
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🎥 Customer Story Hour recap ft Five9 - launching ABX, integrations
6sense's September 2023 Customer Story Hour featured Five9's Jayashree Rajan, Senior VP of Global Marketing. The discussion included topics around: Why Five9 chose 6sense over other options Launching ABX with 6sense Piloting 6sense's B2B Contact Database (see more below) How 6sense functions within their tech stack…
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Ceros Sees a 72% Increase in Meeting to SQL Rates with 6sense
Before implementing 6sense, Ceros’ sales development representatives (SDRs) didn’t have a consistent, reliable way to prioritize prospects within their target audience, which consisted of 300–400 target accounts per SDR. This made it difficult for sales and marketing to allocate their time and resources effectively. Using…
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Automox Increases Closed-won Deals by 88% with 6sense
Automox, a leader in cloud-native IT operations, successfully launched an outbound ABM strategy with 6sense, which has produced 51% of closed-won deals at the company. In our latest case study, Laura Partyka, Sr. Manager of Account-based Marketing, and Maddie Regis, Account-based Marketing Manager, dive deep into how they…
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🎥 Customer Story Hour recap ft. Automox - ABM strategy, measuring success
Hey, Revheads! Our July 2023 Customer Story Hour featured Automox's Sr. Manager of Account-based Marketing, Laura Partyka. Laura dove deep into her 6sense experience, with topics like: How she's used 6sense throughout her career How Automox launched an outbound ABM strategy with 6sense How sellers and marketers use 6sense…
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Tips for Measuring Success for Sales
It's no secret that leadership wants to prove out the use of a new technology before a full rollout or adoption program is put in place. And with budgeting season, I figured this was likely a hot topic! We'd love to hear some great examples of measuring success with 6sense for sales reps / BDRs / SDRs. Often times, we see…
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New 2023 Annual Report: Unlocking the Revenue Potential of AI for B2B
B2B revenue teams have access to vast amounts of data and tools to improve their performance but continue to miss pipeline and revenue targets. Sellers and marketers are struggling to make sense of the massive amount of data they have access to, and they lack the technology to turn that data into actionable insights.…
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Tell us about a recent B2B buying experience.
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