Translations - Solution for global teams

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Vera Antonovich
Vera Antonovich Posts: 3 ✭✭✭
in Thriving with CE

Hi everyone,

For those of you using CE and working on global teams with significant regional efforts, how are you managing campaigns that you want to launch globally but need to regionalize for other languages?

For example, when engaging with customers in Germany, communications need to be in German. However, since the AI doesn’t support conversations in German, are you leveraging your MAP (e.g., Marketing Cloud, Marketo), Salesforce, or other tools to address this challenge?

We’re looking for inspiration and ideas to help solve this.

Thanks in advance for sharing your thoughts!

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  • José Forte
    José Forte Posts: 9 ✭✭✭

    Hey @Vera Antonovich not sure if this applies to you (you need to be also an Hubspot customer) but I've made an article on how to translate specific objects on Hubspot through DeepL. Take a look see if it matches your needs and let me know - on the example below I've made something to translate notes but it could be easily changed to translate other type of properties that could later go back to 6Sense through integration and solve your problem with non-en contacts :)

    https://community.hubspot.com/t5/Tips-Tricks-Best-Practices/Auto-Translate-SDR-Notes-amp-Conquer-the-Language-Barrier/td-p/965066

  • Vera Antonovich
    Vera Antonovich Posts: 3 ✭✭✭

    Thanks @José Forte, it looks great! Unfortunately, we don't have HubSpot, but we are currently exploring if we can leverage Agentforce (by SF) for this need.

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