New Conversational Email feature for Google Workspace (Gmail) customers - safeguard your inbox

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Courtney Smith
Courtney Smith Posts: 26 6senser
in Product Updates

With Google's latest policy, any behavior resembling spam can lead to inbox disconnections, which makes it challenging to manage your email outreach.

We're excited to introduce the Email Health Score, now available to Google Workspace customers using Conversational Email. The Email Health Score serves as a buffer against potential inbox suspension by temporarily disabling email sends if spam-like behavior is detected. Here's how it works:

  • The score is boosted by opens (moderately) and responses (significantly).
  • The score is reduced by sends (slightly) and bounces (significantly).
  • If the score reaches zero, the inboxes pauses sending emails for the day to safeguard your sender reputation and protect you against suspension.

The Email Health Score is self-regulatory, and your Email Health Dashboard displays metrics such as open rate, reply rate, and bounce rate, which are key indicators of your email health and affect your daily sending throttle.

Have questions? Check-out these resources to learn more:

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