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RevCity is the home for B2B marketing, operations and sales professionals to share best practices and ask questions about revenue AI, ABM and revtech.
Hi 6sense Community! As of April 18, 2023, users get a new self-serve experience when configuring and managing WebTags in the 6sense ABM platform. What is WebTag 2.0? WebTag 2.0 is a single line of code users need to deploy only once and can control its configurations directly from 6sense. Users can create and manage…
You may have recently heard about the new update to the 6sense APIs here, but are you wondering how this will impact your Web Analytics Integrations to Google Analytics & Adobe Analytics? Below, I'll explain the impact and how you can update your integration to only use Segment ID! Pre-requisites First off, if this is the…
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In today’s zero-click world, traditional digital advertising playbooks fall short. B2B marketers need campaigns that capture attention across channels and tie directly to account engagement and revenue outcomes. The key to success is a strategy that blends ABX principles with smart channel choices and relentless…
Tune in for an exclusive webinar where 6sense’s Head of Research & Thought Leadership, Kerry Cunningham, will delve into the latest insights from the 2025 B2B Buyer Experience Report. Don’t miss the surprising truth from 4,000 B2B buyers about GenAI, research, and what actually drives deals — and, most importantly, what it…