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RevCity is the home for B2B marketing, operations and sales professionals to share best practices and ask questions about revenue AI, ABM and revtech.
This is a Marketing use case in the Transform pillar. Use this playbook to drive awareness and engagement by delivering the right message at the right time across multiple digital advertising channels while reducing waste.…
This is a Marketing use case in the Transform pillar. Use this playbook to enhance the inbound conversion experience for visitors to your site. https://us.v-cdn.net/6036580/uploads/EALPJF2JJU1X/optimize-inbound-maturity-model.pdf
This is a Marketing use case in the Groundwork pillar. Use this playbook to capture the entire set of signals that provide insights into active buying processes, topics of interest, competitive intelligence, and key events. https://us.v-cdn.net/6036580/uploads/CD7G5CEYQI19/optimize-buying-signals-26-intent-strategy.pdf
GTM Maturity Model is the framework you will use to benchmark a clear, staged path to achieving more predictable pipeline and revenue. What is the Maturity Model? At a glance, the model is a three‑stage, phased framework—Groundwork → Transform → Maximize—that aligns Marketing, Sales, and RevOps around how you adopt and…
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While everyone talks about AI, few marketing leaders know how to activate it for revenue growth. As LLM search reshapes buyer discovery and anonymous research dominates the funnel, your 2026 AI marketing strategy needs to move beyond dashboards to orchestrated action. This isn’t another AI thought leadership session.…