-
Making the move from MQLs to MQA's? We've got the toolkit to help make it happen!
The Revenue Blindspot: 81% of B2B buying committees select vendors while your teams are still debating what counts as a "qualified lead", or in other words, before they’ve ever talked to anyone in sales! 🤦♀️ This isn't just a measurement problem. It's an organizational disconnect costing you pipeline and revenue. We've…
-
04/17 6th Street Live: How to Set Up an Intent-Based Nurture Campaign using 6sense
Want to see how we build intent-based nurture campaigns at 6sense? Then don’t miss our next 6th Street Live webinar on Thursday, April 17th at 8 am PT / 11 am ET. @Jordan Backues and @bailey.booher@6sense.com are giving you an inside look at how our marketing team set up an always-on, multi-channel nurture campaign that…
-
Playbook: Intelligent Workflows (IWF) for Marketing
Intelligent Workflows (IWF), is the latest innovation from 6sense that allows you to seamlessly run targeted, personalized, omni-channel campaigns and manage data across systems of record — no more manual busywork (hooray!) If you’re a marketer looking for inspo on what you can do with IWF, then you’ve come to the right…
-
Worth translating targeted keywords in 6sense to other (non-English) languages?
Wondering if anyone has experimented or currently translates keywords in 6sense to other languages (other than English) OR if anyone knows if 6sense does this automatically (similar to Google ads) — where keywords searched in another language would tabulate up to its English equivalent when viewing the Account Details Page…
-
When do Audience Workflows use Data Credits? Here's a Quick Guide
We’re excited to introduce Intelligent Workflows, which will be included in your 6sense ABM instance in the coming months! Audience Workflows (part of Intelligent Workflows) allows you to coordinate marketing programs that touch a variety of channels. Depending on the depth and complexity of the workflows you build, you…
-
Located in the NYC metro area? Join us for an Exclusive Executive Mixer in May!
On behalf of 6sense, Marketbridge, and Sloane Staffing, we are hosting an exclusive group of Sales and Marketing leaders for a private Happy Hour on May 15 in New York City. We'd love to see our RevHeads there! You can expect high-value conversations, exclusive insights, and top-tier networking. When: Thursday, May 15,…
-
Hiring Sr. ABM / ABM Manager - 100% Remote
Hi All, 6Sense user here looking to fill a Sr. Manager / ABM Manager role at an up and coming B2B tech start up - Chronosphere. You'll need to have at least 2 full years of ABM experience with examples for B2B and some years in tech start up to apply for this position. This is a 100% remote job based in the US, no…
-
Looking for a rockstar ABM Campaign Manager - B2B SaaS (100% Remote)
Hi everyone, We're looking for a rockstar Marketing Campaign Manager to launch integrated ABM Campaigns using 6Sense and with awesome tech stack and demand gen team at ServiceChannel, an operating company of Fortive. Marketing team is on the west coast but company is fully remote. Please apply if interested or pass along…
-
How We’re Betting on AI (And Why You Should Pay Attention)
So I am fresh off B2BMX this week...and what a ride! There were a number of themes that kept coming up , but as you would expect, one that was extremely top of my was AI. The conversation wasn't "What is AI and why do I care" (pretty sure we're all past that at this point), but rather "How do I leverage it within my work…
-
Digital Marketing & ABM at Plaid
We’re looking for an analytical marketer to help scale our digital and account-based marketing programs. The ideal candidate has experience in executing strategy for digital marketing channels at a fast-growing company. You will leverage your channel expertise, cross-departmental communication, creative skills, and an…
-
🎥 6th Street Live: How I Built an Award-Winning 1:Few ABM Campaign Using 6sense
Childhood sticker book nostalgia, hyper-personalization, and an 18X ROI – @Chris Frampton's B2Beautiful Game campaign really had it all! Thanks so much to everyone who joined us for the live session and submitted questions. If you have any other questions for Framps, please drop them below! Timestamps: 6:07 – What is good…
-
Senior Manager, Media & ABX Strategy
Job Description: https://job-boards.greenhouse.io/roidna/jobs/6574734 We are actively recruiting for a Senior Manager, Media & ABX Strategy role! Are you someone with a solid ABM/ABX media strategy background, who makes data-driven decisions, and who is eager to roll up your sleeves to support a team of exceptional…
-
ABM Segments accessible in Sales Intelligence?
Does anyone know if it is possible to pull in accounts into sales intelligence that are part of a segment in the ABM platform? Or vice versa — can I reference a sales intelligence saved filter in the ABM platform via a segment? Unless I'm missing something, I'm not seeing the ability to do so. If that's the case, I'm a bit…
-
🎥 6th Street Live: How I Built an Award-Winning 1-to-few ABM Campaign Using 6sense
In this webinar, our Sr. ABX Manager, @Chris Frampton, gave a behind-the-scenes look at how used 6sense Revenue Marketing and Sales Intelligence to build and execute an ABM campaign targeted at Tier 1 & 2 accounts. This campaign hit 131% of its pipeline target, so you'll want to check it out! Watch the recap.
-
6sense Research and Sloane Staffing: ABM/X Benchmark Report – Share Your Voice
Hi everyone! We’re excited to share that 6sense Research is partnering with Sloane Staffing to create an ABM/X Industry Benchmark Report. This report will cover how ABM/X teams are structured, measured, hired, supported, and more. If you have an ABM/X motion, we’d love to hear from you! Share your perspective through an…
-
How to Build a Winning ABM Team in 2025
Hi RevCity!! Cailyn here from Sloane Staffing, 6sense's exclusive talent partner. As we step into this year, we thought it would be helpful to share some insights on how to build a winning ABM team in 2025. https://www.sloane-staffing.com/insights/how-to-build-a-winning-abm-team-in-2025 Like most things in the B2B world,…
-
Demand Marketing Strategist | Hybrid- Grand Rapids, MI or Denver, CO|
🚀 We're Hiring: Demand Marketing Strategist 🚀 Service Express is looking for a driven Demand Marketing Strategist to join our growing marketing team at a high growth global company! In this key role, you will own our 'one-to-many' go-to-market strategies, drive Marketo Email nurture execution, and lead full-funnel…
-
Looking to become an ABM Expert? It's time to level up!
If you're looking to level up your account-based marketing game, look no further than the Level Up: ABM 101 webinar series! You can now watch all eight levels on-demand. Each session link below contains the webinar recording, slides, and helpful resources. Explore Level 1 (Part 1): Why Go Account-Based? featuring 6sense’s…
-
What's In vs. What's Out in B2B Marketing for 2025: The Hard Truth
2025 is coming in hot, and let's be honest – some of your current marketing strategies are about to age like milk in the sun. Buyers are buying differently, and your strategies, waterfalls and playbooks from 2022 aren’t going to cut it anymore. We've just published our no-holds-barred guide to what's actually working in…
-
Immediate need for a ROCK STAR ABM Manager @ Aptean Software
Aptean is seeking an experienced Account-Based Marketing (ABM) Manager to manage our North America ABM initiatives. As a key member of the Global ABM team, you will work closely with product marketing, regional marketing, marketing operations, lead desk, and the sales teams to target, attract and drive exceptional buyer…