Issue with 6sense Segment Sync for LinkedIn – CSV Upload vs. Dynamic Segments
Has anyone else experienced discrepancies in performance when using 6sense segment sync for LinkedIn ads? I recently ran a test, setting up two campaigns:
1️⃣ One using a CSV file upload of a 6sense segment
2️⃣ Another using dynamic segments directly synced from 6sense
Surprisingly, the CSV upload campaign is performing significantly better (38 % lower CPC, 79% lower CPM) than the dynamic segment campaign. I’m wondering if there’s a delay, mismatch, or some other factor affecting the dynamic sync performance.
Has anyone else seen similar results? Would love to hear thoughts or potential explanations!
Comments
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What's your match rate on CSV vs. 6s sync?
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Interesting experiment - how long have you been running both campaigns? Did you start them at the same time?
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I had the same issue!!
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