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Understanding Insights and Campaign Performance

Leslie Whitsitt
Leslie Whitsitt Posts: 8 6senser
edited January 2024 in Getting Started with CE

After launching your first Conversational Email campaigns, you may wonder:

  • What do the in-platform insights mean?
  • What are benchmarks for a "good" campaign?
  • How can I understand (and improve) my campaign performance?

Check out the attached guide for a visual overview of insights, campaign result benchmarks, and what to consider when analyzing campaign performance.