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Making the move from MQLs to MQA's? We've got the toolkit to help make it happen!

jfewlessInverta
jfewlessInverta Posts: 21 ✭✭✭✭
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The Revenue Blindspot: 81% of B2B buying committees select vendors while your teams are still debating what counts as a "qualified lead", or in other words, before they’ve ever talked to anyone in sales! 🤦‍♀️

This isn't just a measurement problem. It's an organizational disconnect costing you pipeline and revenue.

We've created a comprehensive MQL-to-MQA transformation toolkit to help you align your revenue team around account insights rather than lead volume:
🌟 Blueprint for Revenue Team Alignment
🌟The MQL Detox Guide
🌟Practical MarTech Implementation
🌟Transformation Checklist
🌟Pitfalls & Best Practices

Check it out today!

https://www.inverta.com/resources/ending-the-reliance-on-mqls?utm_medium=web&utm_source=partner-6sense&utm_campaign=FY25-Q2-MQLtoMQA&utm_content=toolkit_landing_page

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