🎥 December Quarterly Product Update feat. Data Workflows, Account Temperature, Audience Workflows

Caleb Tate · December 2024

Hey Revheads,

We had a jolly time at our very last Quarterly Product Update of 2024! 6sense Product Marketers walked through all of the need-to-know updates to our platform since the last webinar in September (catch up on that recording here).

Here's what we covered with linked recommended resources:

Breakthrough Presale is officially live! It's never too early to get hyped for the best B2B Conference of the year, now at our lowest ticket price of $999 through January.
Data Workflow Enrichment upgrades in Sales Intelligence including:
- Starting a workflow from a segment along with the ability to use all filter criteria.
- Email Notifications for events such as "Email Preview is Ready" and "CSV Download is Ready".
- New Preview Mode to ensure correct configuration and credit consumption.
- The addition of Account Temperature Score as a condition in a workflow.
Revenue AI for Sales Enhancements like:
- Changes to Account Details pages.
- Export Tie-Breakers to empower reps to accurately sync data to the correct account.
- We've upgraded how Temperature Scores are calculated to take momentum of activities into account as well as an explanation of how each account arrived at their current score.
- AI Insights for an at-a-glance view of an account's recent engagement activities and how to turn the setting on. Check out a video walkthrough of this feature here.
A Sneak Preview of a BIG new feature in beta for Revenue AI for Marketing: Audience Workflows
PLUS Gravity Global joined us to talk about trends they're seeing with their clients using 6sense and how to expand campaigns internationally.