Wednesday Wisdom: New Resource - A Guide to Statistics for B2B Revenue Teams


Hey all,
One of our goals at 6sense Research is to make our research accessible to everyone. We want our audience – you – to engage with our research, understand and have full visibility into our findings. One of our initiatives to support this goal has been underway for the last several months, and we could not be more excited to share it!
6sense Research is proud to introduce our Statistics Glossary.
The glossary is intended to help B2B revenue professionals not only read and understand our research, but also to have a better grasp of the kinds of statistics that we often encounter in our professional and personal lives. It's designed to empower all individuals, regardless of their familiarity with statistics, to actively participate in our research and benefit from the insights we offer.
We include lots of examples for the terms in our glossary, and draw them all from relevant B2B situations. We hope you find it useful.
Comments
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We are uber nerds and suspect many of you are, too. :-). We use tons of examples throughout, and we draw them all from B2B to keep it relevant.
I know lots of us have questions about, for example:
1. how big of a sample do you need to find statistical significance?2. What is statistical significance really mean anyway?
3. If correlation isn't causation, what is it exactly?
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