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6sense Discovery: Pinpointing Accounts Using your Competitor Technology
In this video, I share how you can use the filters within the Discovery tab to find accounts that are currently using your competitors. This is helpful for running competitive takeout campaigns and being more strategic with your prospecting efforts.
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Using Conversational Email? What are your thoughts? Good/Bad/Ugly
We're taking another look at conversational email for FY2025 and wanted to see who is using it and what the experience (as a marketing or sales enablement user) is like. If this is you, hoping to get your perspective on any of the following: 1. How the the implementation/onboarding experience? How long did it take you to…
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Wins with 6sense!
You've gotten the hang of identifying hot accounts with 6sense as a seller; now it's time to implement account-level data into your outreach. To capture your prospect's attention, personalize your message. There is no better way to personalize messaging than to use 6sense keyword intent and website activity to relate to…
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Virtual Event: Reigniting Outbound Success
There’s a lot of industry chatter suggesting that outbound no longer works. Email opens are down. Clicks are down. Replies are going down. But what if we told you that 6sense’s outbound prospecting efforts are outperforming inbound? Join 6sense Senior Director of Sales Development @Ernest Owusu and Gabrielle Blackwell,…
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📣Looking for a 6sense Master BDR to Join a Next-Gen Team
Looking for an experienced BDR to join our next-gen BizDev team at Corporate Visions. A unique opportunity to join a leader in revenue growth services and SaaS solutions that also powers the premiere revenue leaders community Emblaze. An amazing leader and team await you in this role. 6sense masters to the front of the…
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🧐 How Many Activities does it Take to Convert a 6QA to an Opportunity?
6sense IS the Secret Sauce, but not the only ingredient… Hi there, Hanna Martin here from 6sense's marketing operations team! 🤗 Of course we wish we could have a 6QA magically turn into a million dollar closed-won opportunity overnight. While a 6QA shows the whole revenue team where to prioritize, when and with what…
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Marketing's Role in Turning Demand into Pipeline - PG Tuesday Strategy
Hi RevHeads, Happy PG Tuesday! @Mac Conn is joined by @Saima, SVP of Marketing & Revenue Analytics to talk Pipeline generation in partnership with Marketing. Join us for a strategy discussion all about how marketing can be working with sales to turn demand into predictable pipeline. Hear from the experts on how to build an…
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Competitive Takeout Plays - PG Tuesday Strategy
Hi RevHeads, Happy PG Tuesday! @Mac Conn and @Latane are joined by Kyle Hollingsworth, VP of Enterprise Sales here at 6sense. Join us for a strategy discussion all about how competitive takeouts and how you can drive pipeline through plays. Get the scoop on building an effective competitive takeout play using a clear…
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Outbound BDR - 6Sense experienced preferred
Hi there - I am on the hunt for an Outbound BDR. We are new 6sense customers and want to bring on BDRs who have experience with the platform and in-depth expertise of our core tech stack. Certainly more to the role than that, but felt relevant here :) Here is a link to the JD. Would appreciate any candidates; preferential…
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Using G2 & 6sense to Identify Competitor Influence - PG Tuesday Tactic
How do you know when accounts are looking at your competitors? Your accounts are likely doing competitor research during their buyers' journeys. How can you jump in and start influencing buying decisions in your accounts? Jump in with @Harry Monkhouse as he takes you through his process in 6sense discovery using G2 filters…
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How Partnerships can Generate Pipeline - PG Tuesday Strategy
Hi RevHeads, Happy PG Tuesday! This week @Mac Conn is joined by @ElliotSmith - the head of Partnerships here at 6sense. Join us for a strategy discussion all about how partnerships show up to help sales and BDR teams drive pipeline. Pipeline-generating partnerships come in many forms, and Elliot and Mac dive into the…
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Metric Monday: BDRs Aren't Just Asking for Meetings Anymore
Traditionally, BDRs have centered their efforts around asking prospects for meetings. However, our Buyer Experience Research showed that buyers are highly unlikely to agree to meetings until they have selected a vendor. Instead of pressuring buying team members into premature demos or discovery calls, BDRs and sales…
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Metric Monday: Number of BDR Contacts Attempts by Deal Size
Last week, we looked at data from our most recent BDR research that showed 83% of BDRs are multi-threading, a practice where they reach out to multiple individuals within a prospect account before giving up and moving on. This is great news! But sometimes, what's more exciting is finding ways we can become even better. 🤗…
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Ask a 6sense BDR anything (March 2024)
6sense is a powerful but complex tool - and our BDRs are here to help. We're happy to share our newest RevCity offering - Ask a 6sense BDR anything. Think of it as having your own personal hotline to our BDRs, who know what you're going through and have your back. 👊 Leave your questions and current roadblocks below, and…
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Metric Monday: Are BDRs Multi-threading?
In B2B, the best practice for identifying sales-ready buying processes is to attempt to contact multiple individuals inside a prospect account before concluding that there is no opportunity present. This practice is commonly called multi-threading. This year, 83% of the BDRs we surveyed reported that they multithread. 🎉…
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10 Things We Learned from Our 2024 BDR Research
Hey all, I'm a Market Research Analyst here on the 6sense Research team led by former VP and Principal Analyst with Forrester, @Kerry. Together, we get to research all things B2B - one of them being the BDR/SDR function. We recently wrapped our annual BDR Survey & Benchmark Report (find the full report here) and we're…
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Working as a BDR & AE Pair to Generate Pipeline - PG Tuesday Strategy
Hi RevHeads, Happy PG Tuesday! This week @Latane & @Mac Conn are joined by special guests, @Glenn Bozant and @Isabel Nosek a commercial BDR and Account Executive duo. Today's strategy discussion is all about how to work as an AE & BDR pair to drive pipeline and deals forward. Don't underestimate the Superpower of a…
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Leave No Contact Behind! PG Tuesday Tactic
Are you getting the right message in front of the right contacts at the right time? If you're looking to add new contacts to your prospecting or can't find the most relevant personas in your systems already then this week's PG Tuesday video is for you! Jump in with @Harry Monkhouse as he takes you through his process in…
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Metric Monday: How many BDRs use AI tools, and how do they feel about it?
In our latest BDR survey research, we included a few questions about AI to understand if, and how, BDRs are currently using AI tools in their jobs. Nearly 40% of respondents reported using a least one AI-based tool, with Call Transcription and Email Writing tools being the most popular. We also examined attitudes toward…