🎥Customer Story Hour ft. Tackle.io - Rev Up Your Sales


Hey, RevHeads!
Our April Customer Story Hour featured Tackle.io's @Vanessa Francisco, ABM Campaign Manager, and Jenny Sylvers, Sr. ABM Manager.
This interactive session dove deep into how Tackle.io revs up their sales by accelerating adoption and fueling pipeline growth with one coordinated campaign.
Here's the recording:
Timestamps:
15:00 – How big is your SDR team?
20:06 – How many ad creatives did your team serve for each buying stage?
22:06 – What’s the average number of accounts you had per buying stage?
22:34 – Full sales team adoption of 6sense (rolling out Rev AI for Sales)
26:00 – Did your SDRs outbound to the full target account list, or only accounts that hit 6QA status?
26:46 – Using Rev AI for Sales for contact data
28:15 – Running multi-segment campaigns with 6sense
29:03 – What other tech solutions were vital to your campaigns?
30:00 – Can you share some specifics on the types of campaigns / channels you’re using at various intent cycles?
Comments
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Very relatable. It always always always comes back to getting Sales on board.
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