How Tipalti Takes Sales Prospecting to the Next Level with 6sense📈💥


Five years ago, Peter Tarrant joined the Tipalti team as the first ABM hire. At the time, Tipalti's go-to-market strategy had three major blockers:

  1. Lack of information on target accounts
  2. A large target audience with unique needs
  3. Lean revenue team headcount

So, they brought on 6sense to fill in headcount gaps and leverage comprehensive data to automate personalized outreach.

With 6sense’s data and insights, the Tipalti team:

  • saw a 57% increase in created opportunities and $635k of additional pipeline generated
  • used keyword searches to customize messaging
  • brought in over $250K in opportunities in one quarter through personalized display ads
  • strengthened the connection across the revenue team

Questions? Drop 'em below! 👇️