6 Ways to Get the Most Out of Your 6sense Partnership

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suchitadonti
suchitadonti Posts: 3 6senser
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Hey Team, 

It’s your friendly CSMs, Suchita Donti and Stephanie Davis here to provide some expertise on how you can get the most out of your 6sense subscription!  

We’ve both collectively worked with several customers ranging from different industries, GTM strategies and 6sense stages.  

There are many things that you can do to get the maximum value from the platform but if we had to share our top recommendations it would be: 

1.All things RevCity: 
 
Okay, okay, you’re already reading this, which means you’re active in RevCity. Thanks for being here! But did you also know that our average response time when you ask a question here is down to *six minutes? * As much as we as your CSMs love answering your questions over email, sometimes you may be able to find exactly what you’re looking for right here. And P.S. - our favorite neighborhoods? Go check out the 6th street for 6sense Plays.  

2. Work with your all-star CSM to identify gaps:  
 
Did you know that we grade you based on how well you think you’re using the platform? Sometimes it’s easy to get lost in the day-to-day tasks.

One of our favorite things to do with a customer is to step back, take a breath, and run through all the possible use cases that you’re not using. We know there are a lot! Just reach out to ask your CSM if you can include a health score and use case review on your next status call. We’ll help you find gaps in marketing, ops, and sales plays.  

3. Attend Customer Story Hours:  

Our customers have amazing insights about their use cases and the success they have seen! 6sense can be limitless on how the data can impact revenue organizations. 

 t’s awesome to see our customer’s experience with implementing key (or a new!) use case and the learnings they’ve had.

We definitely recommend as you learn more about what is possible with 6sense. Recent topics have included how BDRs use 6sense (WatchGuard) effectively using sales alerts (Blue Voyant), aligning sales and marketing (Dell Technologies) 

4. Get Certified:  

We have a ton of awesome certifications which are great to uplevel your expertise 😊 Find them on our Certification Center which includes: 

  • Admin Cert 
  • Sales Cert 
  • Advertising Cert 
  • Next Gen Marketing Cert 

5. Build a revenue framework:  
 
Use the book, y'all! We gave you the playbook. You don't have to start putting EVERYTHING into place all at once. But building a sustainable framework and starting with "set it and forget it" programs gives you a baseline to tweak and refine as you go.

We’ve attached an example we love to use, but don’t forget it always comes back to the basics. Select the right accounts, know about them, engage the right way, collaborate with sales, and track real stuff.  
 
The most successful customers we work with build out their framework early on, and make sure they’re aligning their full revenue teams.  
 

6. Attend Breakthrough!  
 
No, really. This is the single most impactful week of your year. We’re speaking from experience. Who doesn’t want to spend a week connecting with your peers, taking time to connect 1:1 with 6sense experts, and hearing how the cream of the crop customers get s***t  done? Plus, we know how to throw a party. We see you, Kourtney (IYKYK).  

Customers - we want to hear from you. What's added value from your team that we forgot? Anything else you'd add, fellow 6sense CSM team?

Comments

  • Stephanie Davis (6sense)
    Stephanie Davis (6sense) Posts: 2 6senser
    Framework.pptx

    I LOVE a good customer framework. If you don't know where to get started, I've attached my favorite version. Of course, you'll want to tweak based on your own priorities, but wouldn't want y'all needing to start from scratch.

  • Kimberly Conklin
    Kimberly Conklin Posts: 474 6senser

    Love this! Thanks for sharing @suchitadonti @Stephanie Davis (6sense)

  • Johnny Rabe
    Johnny Rabe Posts: 4 6senser

    Another tip for working with your CSMs: Ask them about your Mutual Success Plan and work with them on building it out! Mutual Success Plans are our way to customize your customer journey and help you achieve the goals you've set out to reach at the start of our partnership.

  • neil.fiedler
    neil.fiedler Posts: 13 6senser

    @Cara Campbell we are doing a lot of this but sharing for visibility!

  • Jana_Marketing_Maven
    Jana_Marketing_Maven Posts: 81 ✭✭✭✭✭✭

    When we first rolled out the tool, I had monthly meetings with my CSM, if nothing was needed we could skip it. Now that we're well underway we've moved away from that but I still invite my CSM to our internal User Group meetings we hold with sales once a quarter.

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