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RevCity is the home for B2B marketing, operations and sales professionals to share best practices and ask questions about revenue AI, ABM and revtech.
If your tech stack does not include Google Tag manager, you can still integrate the webtag with your other tools. This can be achieved by intercepting the webtag's default behaviour without affecting the dataLayer object much (in case some of your tools do make use of it). Here's an example of how you can send Company Name…
Hi 6sense Community! As of April 18, 2023, users get a new self-serve experience when configuring and managing WebTags in the 6sense ABM platform. What is WebTag 2.0? WebTag 2.0 is a single line of code users need to deploy only once and can control its configurations directly from 6sense. Users can create and manage…
You may have noticed that after you set up the new GA4 integration, reporting doesn't quite look the same as in Universal Analytics... What's going on!?! In Universal Analytics, you were able to drag the 6sense Custom Dimensions into reports to see the individual counts by Company Name, for example. Now, in GA4, you might…
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Introducing the second edition of the new BLUEPRINT webinar series: Beat the Competition: Build Takeout Campaigns That Convert! BLUEPRINT is a multi-webinar experience where your expert peers deliver an actionable blueprint for success on a crucial topic in every session. In session two on July 23 at 9 am PDT / 12 pm EDT /…