What are all the website activities / Marketing Engagements activities that 6Sense tracks?

Daan van Vreeswijk · August 2023

Hi all,

I'm in the process of giving my marketing team more important leading indicators to focus on. In that sense I want to help them with website activity and marketing engagement activities.

Does anyone have any experience on this? And can help me in setting up the exact scope and definitions for this?

In general I cannot really find the right documentation of the website activities and website engagement

Kyle Dugan · August 2023

Hi @Daan van Vreeswijk, it can vary depending on your specific 6sense instance. Generally speaking website activities are going to be visiting pages or reading content and website engagement is going to be filling out forms, attending a webinar, or other more involved actions with your site. Not specific to your question, but you can see some examples of activities tracked on this page, under activities by source. https://support.6sense.com/knowledge-base/360053349213-segment-performance-reporting/#interpreting-the-segment-performance-report

What are all the website activities / Marketing Engagements activities that 6Sense tracks?

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